David Teten

DECEMBER 12, 2017

As a globally focused LP in early stage VC funds, we at Blue Future Partners have observed a growing trend of firms investing substantially in software tools, whether developing proprietary solutions or adopting off the shelf tools. But what tools are they using themselves to automate their own processes? How do VCs originate investments?

Early Stage 60

Early Stage Technical Review Software Review Venture Capital 60

ConversionXL

JANUARY 18, 2022

In 2018, after two short years and $3 million raised in startup funds, recruitment AI company Ansaro shut down due to bad market fit. In 2017, the brand invested again in a redesign to distance themselves from incoming competitors. As it turned out, their AI interview notetaker didn’t address a huge pain point.

Marketing 110

Marketing Product Audience Equity 110

Occam's Razor

SEPTEMBER 15, 2014

Check with the web analytics tool you use, every single tool allows you to do this, though each has a nuance you have to absorb. You can track mobile websites just fine with your standard web analytics tool. It will have a material impact on the quality of your mobile analysis. I kid a little of course. Use blue ink. : ).

Analytics 141

Analytics Metrics Mobile DC 141

Brandanew

DECEMBER 2, 2015

Harvard business review recently published an article talking about (luxury) consumers preferring inconspicuousness of brands. This may differ based on the channel – ranging from National Geographic photographs to recipes from the Food network. Brand stories are hybrid, multi-channel and spread across various media platforms.

Curation 100

Curation Mobile New York Advertising 100

Hearpreneur

AUGUST 8, 2018

This is partly due to improvement in technology that has helped scale their online visibility and allow ease of collaboration. I see the future for women entrepreneurs blowing wide open in the next three years due in large part to investors and funding sources looking to lead in diversity. Women entrepreneurs are on the rise.

Entrepreneur 100

Entrepreneur United States Software Review Technical Review 100

Austin Startup

FEBRUARY 1, 2018

TL;DR Product management is a unique and poorly understood discipline, especially as it applies to software and other tech-related companies. Product management is a unique and poorly understood discipline, especially as it applies to software and other tech-related companies. As a product manager at HomeAway (part of the Expedia, Inc.

Management 85

Management Product Technical Review Software Review 85

ConversionXL

MARCH 20, 2019

Choosing the right account-based marketing software can be a messy process. Some ABM software is an add-on to an existing tool. Some companies sell relevant software but not explicitly for ABM. Software can help with each: Identify the right accounts and targets within them. Measure how they respond. Image source ).

Software Review 117

Software Review Software Marketing IP 117

Duct Tape Marketing

FEBRUARY 16, 2017

So if we continue producing this kind of information in 2017, we will look to be more disciplined and I encourage you to do the same as you think about your topics. People often have a disproportionately large amount of followers in one particular channel and checking each of the major platforms will give you a better sense of things.

Networking 61

Networking Software Review Video Channel 61

crowdSPRING Blog

MAY 16, 2018

A study by MeadWestvaco, “ Packaging Matters ,” revealed that packaging drives 36 percent of purchase decisions, “more so than TV ads, online reviews, and recommendations from friends.”. Nutella understood this and used the power of design in a wildly successful 2017 campaign.

Design 71

Design Wyoming Algorithm Italy 71

ConversionXL

SEPTEMBER 4, 2019

A web page can load only so fast. Age 18+, June 2017. Progressive Web Apps (PWAs) have the potential to combine mobile reach with native app engagement. In any case, you need to see past the shiny objects in web design pitches and know how PWA technology will (or won’t) help you achieve your marketing goals.

Web 103

Web Caching HTML Marketing 103

Hearpreneur

DECEMBER 15, 2017

While I had previous experience with many various aspects of online marketing such as web design, email marketing, etc., My entire staff had been laid off due to an acquisition by an aggressive v.c. Shaw, Dallas Web Design Inc ! #15- When I began my company 5+ years ago, it was not really a choice. Thanks to Brad M.

Entrepreneur 115

Entrepreneur Czech Republic Retention B2C 115

Austin Startup

APRIL 25, 2017

Snap has introduced a panoply of well-regarded features over the years: stories, face and location filters, memories, discovery channels, etc. 2016/2017 Spectacles — capture video on the glasses. Snap’s Ladder Up Strategy But Snap does have one major asset that the giants lack: a more clear ladder-up strategy to get there.

Valuation 48

Valuation Technical Review Forecast Social Network 48

Duct Tape Marketing

AUGUST 10, 2017

Is there advice that you give to people that say, “Look, okay, put the code step one, but how do you set this thing up so that it’s not just this maze of stuff that they don’t know what it is?” A piece of code, we call them tags. I see it … I shouldn’t say that. Jeff S: Yeah.

Minneapolis 34

Minneapolis Analytics Software Review PPC 34

ConversionXL

MAY 8, 2019

Because blog content typically takes advantage of organic search—it’s a free distribution channel that can help get awareness efforts off the ground. To considerable fanfare , Blue Apron launched a podcast with Gimlet Media, “Why We Eat What We Eat,” in 2017. Still, too often, blogs are purely derivative. It lasted just seven episodes.

eCommerce 131

eCommerce Marketing Audience Non-Compete 131