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What Does the Future Hold for Conversion Optimization?

ConversionXL

What are the industry and technology trends that are fueling the need for these skills? Image Source. Those working in data-centric tech organizations probably don’t find this idea out-of-the-norm. incurs enormous technical debt trying to manage bolt-on, web based optimization tools as they try to scale.

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The Breakout Tech Company Of 2018

Haystack

It’s that time of year, where I — as a committee of one judge, me — select one startup in the tech ecosystem that “broke out” and has the makings of an even larger outcome should things continue to go right. You may look at this and think to yourself “well, of course, how controversial is those?”

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Magnificent Mobile Website And App Analytics: Reports, Metrics, How-to!

Occam's Razor

They use different technologies of course, and different distribution mechanisms. If you have a mobile app, I also highly recommend using the Google Tag Manager because of the additional complexity of having to submit all changes to apps to the various stores, getting them to review and the added lag that comes with that love fest.

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Build vs. Buy: Which is Right for Your Business?

ConversionXL

Whether you decide to build or buy, the technology you adopt must align with your business goals. The problem your new software or technology will solve. The skills, technology, or experience to build in-house are lacking. But no-code software can come with the added cost of technical debt.