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Beyond the Full-Time CMO: How Companies are Opting for a Fractional Future

Duct Tape Marketing

With Nicole’s first-hand experiences and insights, we explored how this Fractional CMO trend is not just a fleeting fad but a strategic maneuver that’s reshaping the contours of business leadership in today’s dynamic landscape. 03:42] Can you define the specific responsibilities and boundaries of a Fractional CMO? [04:40]

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How To Be A Leader When Machines Are Smarter Than You

Startup Professionals Musings

Yet most executives are struggling with how to harness this data with artificial intelligence and machine learning, and use it to hone their intuition and improve their business leadership. He anticipated his future customers and what they might want. Only your human element can imagine what life might be like in ten years.

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6 Tips to Boost Workforce Engagement and Motivation

Startup Professionals Musings

I found many more helpful suggestions in a new book, “ The Culture Question ,” by Randy Grieser, Eric Stutzman, Wendy Loewen, and Michael Labun, who have spent years providing leadership and professional development training to companies around the world. I believe the only way to improve engagement is to make work more satisfying.

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Out of the Crisis #20: the founders of Bitwise on the role of technology in empowering people, spreading benefits to underserved communities, and the creation of OnwardUS

Startup Lessons Learned

Jake Soberal and Irma Olguin started Bitwise in 2013 with the idea that the technology industry could be used to fix a city--in their case, Fresno, CA. Our fundamental thesis is that people of color, women, communities of concentrated poverty, have immense talent to contribute to the technology industry," Jake explained to me. "In

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Out of the Crisis #22: Ron Klain on pandemic response and preparedness, entrepreneurship, and rebuilding trust in institutions

Startup Lessons Learned

He was the White House Ebola Response Coordinator in 2014 and 2015, when the Obama administration set up a pandemic prevention office and created a playbook for managing future outbreaks. It included everything from preparing the health care system to testing, treatments, and the acceleration of vaccine development.