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SXSW Pitch Finalist: StrongSalt

Austin Startup

Ed Yu , CEO and co-founder of StrongSalt The Forrest Four-Cast: February 3, 2020 Is it possible for companies to protect their customers with data privacy that complies with regulations and is easy for developers to use? What is your top goal for StrongSalt for 2020? “Encryption sucks and we fix that.”?—?

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The Next 10 Years Of Infocomm Technology

YoungUpstarts

Over the last 3 decades, IT has evolved from providing infrastructure and hardware to a more strategic role that is intimately woven with business verticals as shown below: - 1980s to 1990s: Servers, Storage, and Communications Infrastructure. Macro Trend 3: IT “Tuned” for Industry.

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Welcome To The Year Of The Customer

YoungUpstarts

At the same time, enterprises today can leverage the cloud to make faster, more efficient software changes; use social media to connect with customers; deploy predictive analytics to determine what their customers will want and connect and control devices via a central point with the Internet of Things (IoT). billion to 8.6

Customer 100
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Startup Strategy Roundtable: Top 10 Tech Trends To Watch

ReadWriteStart

The trends include Cloud computing, outsourcing, social Web, vertical and local Web, smartphones and tablets, online advertising, online video, online gaming, e-books, and bootstrapped entrepreneurship. We started this week's roundtable with a discussion of the top 10 tech trends to watch for the upcoming decade. DealCurrent.com.

Senegal 117
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Measuring Market Penetration with Brand Tracking (+ Metrics & Examples)

ConversionXL

For example, as some of the largest providers of cloud computing (Microsoft, Google) experience an increase in market share, we all see a significant decline in competitors’ share: Image source. This partnership would leverage both audiences and the rapidly growing awareness of the vertical. Brand consideration. Brand visibility.

Metrics 157
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9 Account-based Marketing Case Studies

ConversionXL

Account-based marketing (ABM) accounted for 79% of all sales opportunities in 2020. In 2020, smart home and building automation platform iRidium mobile wanted to land bigger clients and announce new products. For cloud-based data warehouse Snowflake , that was ABM. And yet, no one can agree on what account-based marketing is.

Marketing 105
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SXSW Pitch Finalist: echoAR

Austin Startup

The Forrest Four-Cast: February 7, 2020 AR apps don’t scale?—?these It’s a cloud platform for augmented reality that provides tools and network infrastructure to help developers and companies quickly build and deploy 3D apps and content. What is your top goal for echoAR for 2020? Our vision is to become the ?1