Occam's Razor

DECEMBER 9, 2013

These two social platforms (eschew others at this point) allow you to learn how to earn attention in two different form factors. Expressed by me on behalf of all humans on earth: The world's greatest social media strategy: 1. Focus on optimizing your Cost per Acquisition (CPA). Entertain Me 2. Inform Me.

Analytics 165

Analytics Marketing Channel Metrics 165

ConversionXL

FEBRUARY 3, 2017

Are you aware of your cost per acquisition on other channels? According to the benchmark report, most affiliates work in the B2C space (79.45%). Social Media – 60.16%. CPA / Sub-Affiliate. Social Shopping. B2B Affiliate Programs Look a Little Different. Image Source. Blogging – 57.37%.

Affiliate 48

Affiliate Programming Marketing PPC 48

ConversionXL

MARCH 21, 2017

Social media has risen like a phoenix from these ashes and represents a unique opportunity for smart marketers to reach customers in different ways. As social media use has become ubiquitous, influencers and celebrities have come to prominence on each new social network. Cost per Acquisition. Image Source.

Marketing 78

Marketing B2C Social Media Channel 78

ConversionXL

OCTOBER 30, 2021

For example, person #1 is searching for “the best social media software for automation.” In digital marketing, this will most likely be through search engines and social media. Social media, on the other hand, are browsing channels. Generating awareness through social media. Image source.

Customer 140

Customer Marketing Social Media CPA 140