Remove Acquisition Remove Churn Rate Remove Retention Remove Stock
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Turing Distinguished Leader Series: With Partner David Zhang, TVC

ReadWriteStart

The vast majority of their customer acquisition is word of mouth. When you put those two things together, you get high-quality customers, high LTV, and acquisition at super low costs. And you know, a cost goes out with an acquisition, so whether it’s hiring a salesperson, commissions, or paying Google. David Zhang.

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How to Conduct a SaaS Funnel Audit

ConversionXL

However it comes with it’s own set of challenges, like retention and churn. LTV = ARPA * % Gross Margin / % MRR Churn Rate. Customer Acquisition Cost (CAC). Customer Acquisition Cost refers to the resources that a business uses in order to acquire an additional customer. Optimizing Customer Lifetime Value.

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Crazy! 189 Answers To The Top Startup Questions On Your Mind

maplebutter.com

Product/Metrics (70%/30% time) * Get your product activation (sign-up + meaningful action) to 60% * then, Get your product retention to 20% weekly. Acquisition / Lifetime Value, etc. Press is something you should do once you know your activation / retention metrics are good. It all depends on where you’re at. 9) Think big, HUGE!