ConversionXL

NOVEMBER 23, 2022

This event focused on relationship building and a lot of work was put into building curated groups to have fruitful round table discussions. More networking and curated roundtables, less gurus and swag. We arranged vetted and curated groups for roundtable discussions , and matched everyone with other like-minded people.

B2B 94

B2B Marketing Curation PPC 94

ConversionXL

NOVEMBER 28, 2018

Will PPC look like this in 2020? Nonetheless, there are some amazing automation opportunities that make the life of Marketing Managers, CMOs, and PPC experts quicker and more efficient—especially for fast-growing companies that need to scale their campaigns. PPC automation is a massive topic. Probably not. Ad Testing.

PPC 117

PPC Search CPA Campaign 117

Growthink Blog

JANUARY 21, 2013

Here were a few of mine: These are the Worst AND the Best of Times for New Client Acquisition. You see, while these expectations have driven up customer acquisition costs, they have also driven the cost of a competitor acquiring that customer away from you even higher. “Aha” moments were aplenty for all who made the effort to attend.

San Francisco 63

San Francisco SEM PPC Curation 63

ConversionXL

JUNE 2, 2022

ABM teams then began curating content and tagging it by use case, industry, and persona. Snowflake used content marketing platform Uberflip to curate and tailor content for specific accounts, using a variety of marketing tactics, including ads, email marketing, direct mail, and sponsored content. Test different channels.

Customer 98

Customer Marketing Channel Acquisition 98

YoungUpstarts

NOVEMBER 10, 2020

Cost-per-click, cost-per-mile, cost-per-acquisition, etc.). Curate the creative elements. The quality insights you gain from AB testing Facebook ads show you what ads perform the strongest and what will get you the best cost per acquisition (for conversions and clicks). Which device type do you expect your audience to be on?

Utah 246

Utah Campaign Audience PPC 246

ConversionXL

SEPTEMBER 24, 2020

Dave McClure’s conversion metrics visualize where different conversion optimization opportunities lie—including those for acquisition. Acquisition focuses on how to grab attention in a very crowded content environment. Strategies span a range of methods, but we’re going to focus on PPC, social media, and search. Image source ).

Acquisition 111

Acquisition Software Review PPC Analytics 111

crowdSPRING Blog

JULY 24, 2018

Although Google AdWords offers a wide range of diverse ad formats, text-based PPC ads form the core of AdWords. Want to be sure that you’re curating a complete profile of your target audience? Three sections in Google Analytics generally have the most appeal for marketers: Acquisition, Audience, and Behavior. Life events.

Social Media 51

Social Media Marketing Analytics Audience 51