Advertising Campaign Valuation Viral 
Up and Running
JANUARY 14, 2022
Our major challenge was how do we compete with companies that have billion-dollar valuations, millions in investor funding, and millions in revenue? Of those competitors, a few of them have marketing and sales budgets equal to millions of dollars which are used on paid advertising, media mentions, influencers, and more.
Both Sides of the Table
MAY 19, 2010
We also talked about the emergence of New York City as the “hot” new area of entrepreneurship, VC and innovation driven by the quantification of the online advertising industry. Current round: $35mm in Series C (extension of Series B at higher valuation) from General Atlantic, Matrix Partners. Total raised: $29.5mm.
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YoungUpstarts
JANUARY 11, 2018
We created virality in small pockets, such as Venice Beach, California, and the virality spilled over to the next pocket, Santa Monica. Nailing it before you scale it can change how much you’re able to raise from investors and the valuation at which you raise. Behavioral psychology helps us understand how this works.
mashable.com
OCTOBER 16, 2010
The competition for funding startups is increasing the valuations of startups, giving entrepreneurs and founders better investment terms. GE Campaign Turns YouTube Videos and. Contact Us Submit News Contact Us Write for Us Spark of Genius Series Mashable | The Social Media Guide Business Mashable on Facebook Join Us!
mashable.com
OCTOBER 16, 2010
The competition for funding startups is increasing the valuations of startups, giving entrepreneurs and founders better investment terms. GE Campaign Turns YouTube Videos and. Contact Us Submit News Contact Us Write for Us Spark of Genius Series Mashable | The Social Media Guide Business Mashable on Facebook Join Us!
thebarefootvc
DECEMBER 16, 2011
Mobile advertising became more targeted and user friendly by adapting to the small screen — but advertisers are slow to adopt , with much upside still to come. The viral nature of social media no doubt aided this growth, as did improvements in the online shopping experience.
crowdSPRING Blog
MAY 8, 2015
Valuation As A Scorecard – buff.ly/1F0CUyC. Brilliant Video Marketing Campaigns You’ll Actually Enjoy Watching crowdspring.co/1HRwXF7. Using PPC Marketing to Make Content Go Viral: Here’s How It Works crowdspring.co/1InOIwn. How to Make a Dent in “The Women Problem” in Chicago – buff.ly/1FKFUQy.
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