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Agam Berry’s Six Startup Tips For Aspiring Indian Entrepreneurs

YoungUpstarts

It can be far too easy to think that you have acquired enough information to be successful. Direct marketing. Maximize your efforts on social media by taking advantage of advertising across multiple social media channels with a focus on mobile. Don’t forget about the offline world.

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5 Big Marketing Mistakes Startups Make

YoungUpstarts

Haphazardly spending money on various marketing streams is not economically beneficial to your startup. Having a clear understanding of what you’re willing to spend can help you determine which channels to tap into and which you should avoid (or hold off on). Marketing is an all-consuming, ever changing process.

Marketing 100
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10 Startup Prospects That Multiply If You Look Ahead

Startup Professionals Musings

Here are ten examples to get your creative juices flowing: Targeted direct marketing. Then companies can determine promotional effectiveness by narrowly defined customer segments, by location, or by delivery channel. Predictive advertisement targeting. But whatever the name, the opportunity is still there, and it’s large.

Analytics 248
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From Airbnb to TaskRabbit to Zimride, sharing is becoming big business

www.usatoday.com

Entrepreneurs have also tapped sharing platforms to directly market their goods and services, somewhat blurring the line between unadulterated peer-to-peer co-ops and direct sales channels. For more information about reprints & permissions , visit our FAQs. Advertisement. Economic impact? Most Popular.

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[Review] Uprising

YoungUpstarts

In a “hyperconnected, ultra-competitive, and supercluttered marketplace”, doing more of the same big idea advertising on mostly mainstream media channels isn’t going to work anymore. Invent ownable media in online and offline channels to continue the conversation.

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Texting: The Killer Application in your Offline Marketing Arsenal

Duct Tape Marketing

That’s true where marketing is concerned too- we usually focus first on digital marketing. You may be overlooking other channels that are even more effective than what’s thought of as traditional offline channels. Online and offline marketing need to work together, for best results. Here’s what they advertised-.

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Is Twitter Really Any Good for Brand Advertisers?

Rob Go

Direct marketers and retailers take a more direct path in ROI, directly attributing sales to a particular channel. million through Twitter in 2009 (though it is surprising that Dell has not shared any additional information since 2009, especially given the growth of Twitter’s audience). Twitter’s Role in Acquire.