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[INTERVIEW] Eldon Mascoll, Toronto Entrepreneur, Founder Of Freedom Park Media Group

YoungUpstarts

Since the 90s, Toronto-based entrepreneur Eldon Mascoll has been making his mark in the media industry, working in areas that include television production, film, marketing and advertising. Companies are being built around AI technology. It’s all encompassing when you look at how programmatic advertising works.

Media 113
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HOW TO: Hire the Perfect CTO

mashable.com

a New York-based sizzle reel production company specializing in promotional videos for PR and marketing professionals, and the Young Entrepreneur Council. This is especially true when it comes to tech companies hiring the wrong chief technology officer. Nothing can be more damaging than a misleading or careless CTO.

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Corporate Venture Capital: Obligatory or Oxymoron?

David Teten

At Virgin Mobile USA, Mari led early initiatives in mobile commerce, social networking and advertising. Access to the corporate investor’s ecosystem can open up great opportunities from technology validation to customer and partner development. New York Times’ timeSpace is a good example. Mari Holds a B.A.

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Lessons Learned: The engineering manager's lament

Startup Lessons Learned

Flaws in design as a different story, and shouldnt be treated the same way; a user can live with software that doesnt have one of the features advertised, but he cant live with software where a feature sometimes does one thing, and sometimes another. October 22, 2008 2:31 PM Eric said. This was the age of Alvin Tofflers Future Shock.

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Transcript of How to Turn Marketing Costs Into Profit

Duct Tape Marketing

So instead of just being the department that makes pretty pictures or the department that spews out advertising or that makes cold calls or that tries to convert customers using all manner of collateral material, marketing the function actually becomes that which builds and creates customers, which we’re now calling audiences.

Cost 37
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Behind Every Great Product

SVPG

Those were the technology-powered innovations that enabled the new, much more desirable business model. Kate is now a product leader at Shutterstock in New York City. Sales was nervous that this idea of a self-service advertising platform would diminish the value of what the sales team was trying to sell.

Product 60
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Startup Investor Makes a Deal: Engineers for Equity

mashable.com

That company, which now has a client list of more than 200 companies and additional offices in the Philippines and New York, takes on the startup projects that Kayweb Angels selects. The shortage of startup technical talent, especially in New York City, has been well-documented. Kayserian believes they will. startupcto

Equity 74