Affiliate Aggregator Revenue Vertical 
ConversionXL
DECEMBER 3, 2018
Most businesses have a handful of target accounts they dream of closing—big, prestigious companies that could generate a whole lot of revenue in a single deal. Create content to answer hundreds of these questions, and, in aggregate, you can reach a huge audience of relevant prospects. Use targeted case studies to close dream accounts.
www.pakman.com
SEPTEMBER 27, 2012
At that scale, you can reach billions of dollars in revenue. But if your service attracts particular verticals of content engagement, not all content is created equal, and some is much more valuable than others. General news carries the lowest CPCs whereas specific verticals like healthcare and finance command higher CPCs.
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David Teten
DECEMBER 3, 2019
Some notable metrics are revenue growth rates, free cashflow, leverage ratios, historical financing amounts, returns on marketing spend, customer acquisition costs, lifetime value of customers, customer churn rates, and team social scores. Lighter Capital, a Revenue Based Investing VC, offers a Cost of Capital Calculator.
ConversionXL
APRIL 22, 2015
SaaS, ecommerce, lead gen, affiliate models. It doesn’t matter which vertical you’re in, you can use it to find great insights to lead to better test hypotheses. A click map is a visual representation, aggregated data of where people click. It’s proven to work across industries and business models. B2B and B2C.
Occam's Razor
FEBRUARY 9, 2015
If you are looking for short-term revenue or quick wins, you are better off skipping it (do something boring, but profitable, like Email or Affiliate marketing). but then ignore them as they are quite useless aggregated at this level. Geographic World Domination Opportunities. They should, right?
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