Remove Affiliate Remove Churn Rate Remove Metrics Remove Social Media
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Acquire New Users by Adding Growth Hacking to your Marketing Strategy

ConversionXL

How to create a growth hacking strategy using the pirate metrics model. Growth hacking in marketing incorporates the five stages of the customer lifecycle into the “ AARRR Framework ,” otherwise known as the “Pirate Metrics model.”. But it’s not a channel you can scale as easily as LinkedIn , which offers a similar audience.

Retention 113
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How to Design, Launch and Automate a Referral Program for Your Business

Up and Running

Lowers churn. Every SaaS business should be tracking and monitoring its churn rate. In fact, every SaaS should be optimizing as best they can to reduce churn. Churn rate is defined as the percentage of customers that cancel their subscription to your product or service over a given period of time.

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13 Essential Digital Marketing Metrics & KPIs to Measure Performance

ConversionXL

Marketing metrics are a competitive advantage. You have to track metrics you can act on. In this article, you’ll learn which metrics to measure to understand and improve marketing performance. Table of contents What are digital marketing metrics? KPIs vs. digital marketing metrics 1. – Seth Godin.

Metrics 105
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VCs eating our own dog food: Using technology and analytics to make better investments

David Teten

“We’re using … TinyLetter for our “Content Newsletter” … and Buffer to schedule social media posts. Point Nine Capital uses Mention for media monitoring. I use Hootsuite to coordinate my social media activity, which consists of Teten.com, PEVCTech.com , Linkedin , AngelList , and (passively) Twitter and Facebook.

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SaaS CRO: What You’re Not Testing (But Should)

ConversionXL

Some 65% don’t trust ads, and 71% don’t trust sponsored social media ads, in particular. Metric examples: 30-day retention, 60-day retention, 90-day retention, 120-day retention, etc. Product or onboarding milestone completion rates. Renewal rate. Perhaps they’re enrolled in a formal affiliate program.

Retention 101
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SaaS CRO: What You’re Not Testing (But Should)

ConversionXL

Some 65% don’t trust ads, and 71% don’t trust sponsored social media ads, in particular. Metric examples: 30-day retention, 60-day retention, 90-day retention, 120-day retention, etc.; Product or onboarding milestone completion rates; Speed to first value experience. Renewal rate. Image source ). Reactivation.