Affiliate Customer Retention Silicon Valley 
ConversionXL
FEBRUARY 3, 2022
Growth hacking is a practice that aims to acquire as many customers as possible while spending as little money as possible. Where campaigns to build brand awareness and generate top-of-funnel sales drive traditional marketing, data across the entire customer lifecycle drives growth hacking in marketing. What is growth hacking?
VC Cafe
SEPTEMBER 5, 2012
The term “Growth Hacking”, invented by Sean Ellis , and made popular by Andrew Chen , a Silicon valley marketer and entrepreneur, is a combination of two disciplines – marketing and coding: Growth hackers are a hybrid of marketer and coder, one who looks at the traditional question of “How do I get customers for my product?”
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SoCal CTO
OCTOBER 5, 2010
10 Tips for Adding Game Mechanics to a Non-Gaming Service - ReadWriteStart , September 21, 2010 Game mechanics have become a popular way of increasing user engagement and pushing user adoption, referral and retention, and many startups have sought ways to incorporate game mechanics into their sites. Why You Should Write. Status / reputation.
Seeing Both Sides
FEBRUARY 25, 2016
Yet, the Growth Manager role remains poorly understood, especially outside Silicon Valley. The Growth Manager function typically lives at the intersection of marketing and product development, and is focused on customer and user acquisition, activation, retention, and upsell. Earned Media: SEO, PR, Word of Mouth.
Seeing Both Sides
FEBRUARY 25, 2016
Yet, the Growth Manager role remains poorly understood, especially outside Silicon Valley. The Growth Manager function typically lives at the intersection of marketing and product development, and is focused on customer and user acquisition, activation, retention, and upsell. Earned Media: SEO, PR, Word of Mouth.
steveblank.com
JULY 8, 2011
signup, upgrade, trial pricing Zuora – online subscription management FeeFighters – find the cheapest credit card processors HealPay – Collections made easy Customer Support Tender – support, knowledgebase tool for your site GetSatisfaction - conversations between companies / customers.
Both Sides of the Table
FEBRUARY 15, 2011
Last year I was on Sand Hill Road in Silicon Valley meeting with one of the most prominent venture capital firms in the country. And this Silicon Valley bias isn’t limited to any single meeting – it has been a recurring theme in my time as a VC. Funding is different outside of Silicon Valley.
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