Remove Aggregator Remove Audience Remove Europe Remove Marketing
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How Online Video Companies Can Increase Margin and Build Better Businesses

Both Sides of the Table

So why is online video such an attractive market to build a startup? When I tell audiences that Americans consume 6 hours of video per day people seldom believe me (thus I publish the data). Europe is roughly the same as the US. Europe is roughly the same as the US. As I point out frequently, people want to consume video.

Video 339
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Why Online Video Just Took One More Big Step to Legitimacy

Both Sides of the Table

And for the record, that’s per month not total in aggregate! This is classic “Innovator’s Dilemma” market conditions. He created Fox Kids Europe and took it from scratch to worth North of 1 billion Euros in value and was ultimately sold as part of a $5.3 Los Angeles Tech Market Analysis'

Video 320
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Facebook Advertising / Marketing: Best Metrics, ROI, Business Value

Occam's Razor

Facebook has an incredible audience, 950 million strong and counting. This audience is immensely attractive to Brands and Marketers around the world. We've seen explosive growth in brand pages, types of advertising and other fun ways to monetize this audience. Lesson 1: Correlations don't imply causality.

Metrics 165
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The Power of Torso TV (Why Media is Racing to the Middle)

Both Sides of the Table

Chris Anderson wrote a really influential book some years ago called “ The Long Tail ” that shaped how many people think about emerging Internet markets. At the left of the graph is the “head end” of the market, where the “hits” are produced for mass audiences. Why is that?

Media 302
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30 Entrepreneurs Explain Why They Started Their Business

Hearpreneur

On top of that, we built solutions, training, programs, and routes to market by solving each problem we faced and our fellow food entrepreneurs faced. My second reason is that I was working a day job in event marketing while pursuing a career in entertainment, so when covid lockdown hit, all my income streams disappeared in the same week.

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Key Insights from Elite Camp 2015 Speakers

ConversionXL

It’s among the very best CRO events in the world, and of course in Europe. Never start a marketing campaign without a dedicated landing page. Paras Chopra ( VWO ): What Digital Marketing Can Learn from the World of Product Management. Marketing is almost equivalent to product management. Flip them around if needed.

Email 48
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Innovate Israel Conference Brings 28 Israeli startups to London

VC Cafe

There hasn’t been such a full list of Israeli startups coming to Europe since Barcelona’s World Mobile Congress. The UK is Israel’s second largest export market following the US, but Israeli startups often ‘forget Europe’ when it comes to Internationalizing their product. How do we do this?