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Search: Not Provided: What Remains, Keyword Data Options, the Future

Occam's Razor

This led to the problem we, Marketers, SEOs, Analysts, fondly refer to as not provided. As an analyst, I was upset that this change would hurt my ability to analyze the effectiveness of my beloved search engine optimization (SEO) efforts – which are really all about finding the right users using optimal content strategies.

Search 154
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8 strategic hacks for building marketplace liquidity

The Next Web

Start with aggregating scarce and in-demand inventory. Typically, demand and buyers can be found after supply liquidity has been achieved through a combination of word of mouth and SEO. As a rule of thumb, it is 10x harder for a marketplace to generate the first $1M in transactional value than a traditional e-commerce store.

B2C 136
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Special: 20 Israeli Startups Come to London for “New Media” Delegation

VC Cafe

CDI Systems ’ NetIS is the first electronic publishing platform that integrates Digital Rights Management, Web Content Management, information retrieval, SEO and e-commerce tools into a single, seamless platform for the secure delivery and sale of digital content (textual, images, rich media etc’).

Media 145
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Video Hosting Platforms: Which Is Best for Your Business?

ConversionXL

Simply sign up using your Google account, create a channel , and upload your video files. Here’s an example for “how to tie shoelaces fast”: The basics of SEO (with some adjustments ) apply to YouTube videos as well, giving YouTube publishers a chance to drive more awareness on Google and within YouTube.

Hosting 127
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Startup Resources

www.vccafe.com

SEO and Analytics Tutorials. SEO for Startups â?? SEO Digger â?? SEO and campaign management tool. SEO Keyword Analysis Tool. aggregation. Flash Networks. Flash Portal. Roku Channel Store. Lean Startup Circle â?? Google Group for startup advice. Startup Metrics for Pirates â??

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Benchmarking Performance: Your Options, Dos, Don'ts and To-Die-Fors!

Occam's Razor

… You can see the wisdom of not just setting a 20% aggregate conversion rate, based on the above benchmarking data. The above graph shows you the dangers of setting targets on aggregated benchmarking analysis. Clicking on Channels shows you the first report. In my case I'm looking at Social Media (boss LOVES social!),

Analytics 133
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Best Web Metrics / KPIs for a Small, Medium or Large Sized Business

Occam's Razor

If you are doing SEO then you are likely paying for someone. Tip: Remember this is just cost, not profit. . :) Bounce Rate helps you identify campaigns where you might be targeting wrong people (who then come to your site and leave right away) or sending relevant traffic to irrelevant (and often flash-filled hideous) landing pages.

Metrics 151