Aggregator Lead Generation Portfolio SEO 
David Teten
APRIL 1, 2021
I’ve recently advised a number of emerging private equity and VC funds who are wrestling with the question: What are the highest impact steps they can take to support their portfolio companies? . Almost every private equity and venture capital investor now advertises that they have a platform to support their portfolio companies.
Occam's Razor
MAY 20, 2013
At ZQI U, a vast number of students enroll into online-only courses (just like our analytics, PPC, mobile, and SEO Master Certification students at my awesome Market Motive ). Digital advertising and marketing is a key part of ZQI's multi-channel acquisition portfolio. The answer is simple: Aggregators. They do everything.
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Occam's Razor
APRIL 21, 2014
They have still not embraced the strategy for optimizing for marketing portfolios and still obsess about optimizing silos (they learned this from their TV, Print etc. The post covers what is still there in your analytics tools, competitive intelligence tools, Google Webmaster tools, AdWords Keyword tool, and SEO tools. strategies).
Occam's Razor
APRIL 29, 2013
1 Search Results Ranking = SEO Success. 1 Search Results Ranking = SEO Success. Much money is spent on all kinds of demands to SEOs, big or small, which results in all kinds of shenanigans to try and get to #1. The main reason, as all decent SEOs will tell you, is that search results are no longer standardized.
Cracking the Code
OCTOBER 10, 2008
Each account manager should have a portfolio of existing customers, and you should model the expected CMRR from this group net of up-sells and churn. 3) Analyze the aggregated data to determine best practices and benchmarks across your customers. Portfolio. (3). Yet many B2B companies don’t have a clue. anecdotes. (13).
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