Remove Aggregator Remove Naming Remove PPC Remove Security
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Search: Not Provided: What Remains, Keyword Data Options, the Future

Occam's Razor

In late 2011, Google announced an effort to make search behavior more secure. Following revelations of NSA activities via Mr. Snowden, Google has now switched almost all users to secure search, resulting in even more user search queries showing up as not provided in all web analytics tools. Implications of Secure Search Decision.

Search 154
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UTM Parameters: A Complete Guide for Traffic Attribution

ConversionXL

But there are cases for which a value isn’t available: Navigation from a secure (HTTPS) page to a non-secure (HTTP) page ; for security reasons, the URL of the secure page won’t pass to the non-secure page. The utm_source value tells Google Analytics the name of the website with the link that the user clicked.

Analytics 118
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The Definitive Guide To (8) Competitive Intelligence Data Sources!

Occam's Razor

Toolbars are add-on's that provide additional functionality to web browsers, such as easier access to news, search features, and security protections. The data collected by the ISP consists of elements that get passed around in URLs, such as sites, page names, keywords searched, and so on. 1: Toolbar Data.

Analytics 123
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8 B2B Link-Building Strategies That Never Go Out of Style

ConversionXL

Another great example of linkable assets are pages that aggregate industry stats, like this one. Because “medium quality” content doesn’t require a ton of time and resources, you could play the quantity card here and try to secure more links in less time. The pre-outreach strategy increases the chances of securing links.

B2B 142
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Crushing It With Competitive Intelligence Analysis: Best Metrics, Reports

Occam's Razor

My reply to them is: If search traffic is profitable for you, and PPC delivers profitable traffic, why would you let your competitor win? The delta in the above paid search graph, around 300k, is just a part of their winning strategy (which clearly is SEO + PPC, as it should be). million Unique Visitor. million Unique Visitor.

Metrics 60