Remove Agile Remove Customer Remove Early Stage Remove Vertical
article thumbnail

The Biggest Barriers Keeping Your Startup From Seeing Its Full Potential

ReadWriteStart

They want to snowball their customer acquisition, attracting thousands of new people to the brand, and reach diverse new audiences in new locations. And the revenue from your existing customers alone may not be enough to cut it. . Growth is all about customer acquisition – the process of attracting new people to the brand. .

Startup 127
article thumbnail

The Customer Development Manifesto: The Startup Death Spiral (part.

Steve Blank

Finally, I’ll write about how Eric Ries and the Lean Startup concept provided the equivalent model for product development activities inside the building and neatly integrates customer and agile development. Three to six months after first customer ship, if Sales starts missing its numbers, the board gets concerned.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Am I a Founder? The Adventure of a Lifetime. « Steve Blank

Steve Blank

Agile – you may find the real opportunities for your company was somewhere else. Passionate – is the company/product/customers the most important thing in your life? Yet for every founder there are 10-20 other employees who take the near-equivalent risks in joining an early-stage company. How quickly will you recover?

Cofounder 219
article thumbnail

“Speed and Tempo” – Fearless Decision Making for Startups « Steve.

Steve Blank

Since every situation is unique, there is no perfect solution to any engineering, customer or competitor problem, and you shouldn’t agonize over trying to find one. An example of a reversible decision could be adding a product feature, a new algorithm in the code, targeting a specific set of customers, etc.

article thumbnail

Rob Stevens & Rob Go B2B GTM AMA Recap

View from Seed

Stevens has held roles across verticals such as head of sales, marketing, product, and professional services at five startups over twenty years. He helps early-stage startups with sales, marketing, and general “go to market” topics. Understand Your Customer and Their Timelines. Chill Out & Build Brand.

B2B 156
article thumbnail

Convergent Technologies: War Story 1 – Selling with Sports Scores.

Steve Blank

Twenty eight years ago I was the bright, young, eager product marketing manager called out to the field to support sales by explaining the technical details of Convergent Technologies products to potential customers. These companies would take our computers and put their name on them and resell them to their customers.

article thumbnail

Customer Development Manifesto: The Path of Warriors and Winners.

Steve Blank

This post describes a solution – the Customer Development Model. In future posts I’ll describe how Eric Ries and the Lean Startup concept provide the equivalent model for product development activities inside the building and neatly integrates customer and agile development. A few successful ones do all these things.