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Pick the Perfect Name for Your Startup

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Contact Us Submit News Contact Us Write for Us Spark of Genius Series Mashable | The Social Media Guide Business Mashable on Facebook Join Us! Frances McInnis is a journalist and crossword enthusiast based in New York City.

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6 Important Startup Trends that Defined 2011

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New York City mayor Michael Bloomberg has been trying very hard to raise New York City’s profile in the tech scene. The city appointed its first chief digital officer , Rachel Sterne, in January. That same month, prestigious startup accelerator TechStars announced its first New York City class.

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Startup Investor Makes a Deal: Engineers for Equity

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The shortage of startup technical talent, especially in New York City, has been well-documented. In exchange for $150,000 to $300,000 of work, each startup has given Kayweb 14% to 40% equity. As a rule, Kayserian says that Kayweb will take no more than 40% of a company in exchange for development work.

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5 Hot Ecommerce Trends to Watch

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However, some individuals or small businesses have found success through affiliations with major retailers. More Stories in Apps & Software. Small Business. Mashable’s 20 million unique visitors and 6 million social media followers have become one of the most engaged online news communities. Print Story.

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LinkedIn Explores What It Takes To Be an Entrepreneur [INFOGRAPHIC]

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Not surprisingly, San Francisco was the top startup region, with New York City in second place and Boston in third. With more than 50 million monthly pageviews and 4 million followers across social media, Mashable has one of the most engaged online news communities.

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How To Close The Books on Your Startup

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This post originally appeared on the American Express OPEN Forum , where Mashable regularly contributes articles about leveraging social media and technology in small business. In the life cycle of an entrepreneur, shutting the doors on a business isn’t necessarily a gloomy situation. Small business. Print Story.

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4 Considerations for Expanding Your Startup to International Markets

mashable.com

If you’re working with an open source project, for example, it’s important that you have a definitive business model to drive revenue — though not at the cost of alienating your community of core contributors. To that end, companies will offer enterprise-ready software that comes with additional features, services and support.

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