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What is A/B Testing? The Complete Guide: From Beginner to Pro

ConversionXL

Here’s the executive summary of the process we use at CXL: Heuristic analysis ; Technical analysis; Web analytics analysis ; Mouse-tracking analysis ; Qualitative surveys ; User testing and copy testing. Web analytics analysis is next. You’d be surprised by how many analytics setups are broken.). Doing a speed analysis.

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A/B Testing Mastery: From Beginner To Pro in a Blog Post

ConversionXL

Web Analytics Analysis. Web analytics analysis is next. You’d be surprised how many analytics setups are broken. Google Analytics (and other analytics setups) are a course in themselves, so I’ll leave you with some helpful links to read: Google Analytics 101: How To Configure Google Analytics To Get Actionable Data.

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Cracking The Code: The Bessemer 10 laws of SaaS - Fall 2008.

Cracking the Code

In my case (LucidEra -- a SaaS analytics provider focusing on sales, marketing, and financial analytics), weve found that success requires not only building some best practices for analytics into our solution, but also coming up with a repeatable and scalable way to show the customer how to use the analytics and how to interpret the results.