Steve Blank

DECEMBER 7, 2010

Business schools teach aspiring executives a variety of courses around the execution of known business models, (accounting, organizational behavior, managerial skills, marketing, operations, etc.). In contrast, startups search for a business model. (Or to optimize this search. to optimize this search.

Wiki 312

Wiki Lean Management Business Model 312

ConversionXL

DECEMBER 13, 2022

Here’s the executive summary of the process we use at CXL: Heuristic analysis ; Technical analysis; Web analytics analysis ; Mouse-tracking analysis ; Qualitative surveys ; User testing and copy testing. Web analytics analysis is next. You’d be surprised by how many analytics setups are broken.). Doing a speed analysis.

Analytics 127

Analytics Technical Review Software Review Framework 127

A Crowded Space

JULY 29, 2011

(and I do hope it’s helpful) “we took it and flipped it on it’s head” My thought: So what do you mean, you took a business model that’s been working and decided to do the opposite?? What you mean is that this is without spending on SEM / paid advertising. I just don’t like this saying.

SEM 60

SEM Social Media Acquisition Analytics 60

Cracking the Code

OCTOBER 10, 2008

In my case (LucidEra -- a SaaS analytics provider focusing on sales, marketing, and financial analytics), weve found that success requires not only building some best practices for analytics into our solution, but also coming up with a repeatable and scalable way to show the customer how to use the analytics and how to interpret the results.

Software Review 48

Software Review North America Europe Metrics 48

BeyondVC

MAY 18, 2007

What is interesting is that 24/7, AQuantive, and Doubleclick make most of their money from the boring stuff like SEM and display ads. I would go small and focus on building its publisher base where Google gets over 1/3 of its revenue. The post Internet Ad Frenzy – what’s next? appeared first on BeyondVC.

Internet 60

Internet RSS SEM Advertising 60

ConversionXL

DECEMBER 2, 2015

Web Analytics Analysis. Web analytics analysis is next. You’d be surprised how many analytics setups are broken. Google Analytics (and other analytics setups) are a course in themselves, so I’ll leave you with some helpful links to read: Google Analytics 101: How To Configure Google Analytics To Get Actionable Data.

Technical Review 48

Technical Review Analytics Framework Software Review 48