David Teten

DECEMBER 16, 2015

I review a lot of board decks with a beautifully hand-crafted page with metrics for the company. Good metrics are comparable across industries; comparative ; readily understandable; and help drive decisions. Comparative means that you can compare a metric across time periods, groups of users, or competitors. So how do you do it?

Metrics 60

Metrics Analytics Balance Sheet .Net 60

ConversionXL

JUNE 27, 2016

Web analytics analysis is a big part of that. Why Web Analytics Analysis Is Important. Web analytics analysis is a key part of the ResearchXL model. Now, there are four main reasons you want to include web analytics analysis in your conversion research process… Ensure your data is reliable and accurate.

Analytics 72

Analytics Web Technical Review Conversion 72

Austin Startup

FEBRUARY 1, 2018

(Almost) everything you need to know (but are afraid to ask) before you wistfully ask a product manager to coffee so they will help you find a job. TL;DR Product management is a unique and poorly understood discipline, especially as it applies to software and other tech-related companies.

Management 85

Management Product Technical Review Software Review 85

Occam's Razor

SEPTEMBER 20, 2010

So if Direct traffic is so important and often the metrics show very positive results then why don't we all obsess about it a lot more? You have purchased banner ads in various Android applications using AdMob to target high value analytics decision makers. You goal is to get people to buy your Discover data warehouse product.

Analytics 122

Analytics Software Review Campaign Flash 122

Up and Running

AUGUST 24, 2020

Here are just a few things you can do by leveraging data analytics: Gain a better understanding of changing customer preferences Discover new business opportunities Identify and eliminate bottlenecks in your operations Minimize and better allocate advertising costs Provide greater customer support through automated chat.

Technical Review 131

Technical Review Analytics Forecast Artificial Inteligence 131

Startup Lessons Learned

OCTOBER 23, 2013

Guest post by Lisa Regan, writer for The Lean Startup Conference. Analytics spark more questions and discussion than almost any other aspect of the Lean Startup method. If you’re coming to them from outside the tech sector, the language around analytics can be particularly confusing. Registration is free.

Analytics 167

Analytics Lean Widget Metrics 167

Up and Running

SEPTEMBER 19, 2018

One of our Bplans writers described going into business in cannabis as a “ once-in-a-generation opportunity ,” with the product rapidly becoming legal for recreational as well as medical use in many states. In legal states, the markets have become so saturated that cannabis companies can end up with thousands of pounds of unsold product.

Business Plan 154

Business Plan Technical Review Forecast Software Review 154

Startup Lessons Learned

SEPTEMBER 13, 2012

This post was co-written by Eric Ries and Sarah Milstein, co-hosts of The Lean Startup Conference. If you’ve been following along at home, we hope you’ve noticed that this year The Lean Startup Conference will be a two-day affair, with top-quality workshops on December 4. The two are co-authors of the forthcoming Lean Analytics book.

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Lean Analytics Metrics Hosting 150

The Startup Toolkit

DECEMBER 12, 2012

Slides from “ Lean startup intro (with no buzzwords) ” by robfitz. Lean gets bogged down in tactics & tools. This presentation is about what are, in my opinion, the big principles behind lean startup. The typical startup spends little money, focuses on product, and tries to build traction.

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Lean Startup Metrics Retention 54

Startup Lessons Learned

NOVEMBER 14, 2013

Guest post by Lisa Regan, writer for T he Lean Startup Conference. We’ve posted the full program for The Lean Startup Conference , and it includes more than three days of events for Gold pass holders and six days of events for VIP pass holders. On the evening of December 8, Ignite Lean Startup kicks off the conference.

Continuous Deployment 162

Continuous Deployment Norway Lean Analytics 162

Steve Blank

MARCH 3, 2015

It has replaced how to write a business plan with hands-on Lean Startup methods. To create great entrepreneurs, we had to give our students the experience of navigating the chaos and uncertainty of running a lean startup while providing the same kind of rigorous framework the business plan did in its day. Today the U.C.

Business Plan 120

Business Plan Silicon Valley Saudi Arabia Lean 120

ConversionXL

FEBRUARY 12, 2019

In Google Analytics, the Cohort Analysis Report is time-based, though you can apply a segment to a cohort. Segments include any “ subset of your Analytics data ” (e.g. Segments include any “ subset of your Analytics data ” (e.g. Also, cohort behavior often reflects the use of the product over time. mobile purchasers).

Retention 126

Retention Analytics Campaign eCommerce 126

Startup Professionals Musings

MAY 4, 2016

He nails the current key startup parameters, including the following: Crafting a lean business plan as your road map. Building a minimum viable product, with customer validation. Minimum viable products (MVPs) are recommended for validating the market, with iterative enhancement to quickly meet market feedback.

Intellectual Property 120

Intellectual Property Startup Angel Groups Social Media 120

Startup Lessons Learned

NOVEMBER 7, 2008

Thats the conclusion Ive come to after watching tons of online products fail for a complete lack of customers. Our goal is to find out whether customers are interested in your product by offering to give (or even sell) it to them, and then failing to deliver on that promise. Enable Google Analytics tracking.

Demand 167

Demand San Francisco Lean Continuous Deployment 167

ConversionXL

AUGUST 11, 2021

In that sense, you need to look at it like selling a product. Regardless of whether you’re seeking sponsorship for a product, event, book, or podcast, the overarching aim of attracting corporate sponsors remains the same: you need sponsors that engage your audience. Your most obvious asset is the product itself. Audience data.

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Audience Social Media Email Ruby 139

Startup Lessons Learned

JULY 28, 2010

kaChing has been very active in the Lean Startup movement. With case studies like this, we aim to illustrate specific Lean Startup techniques through the stories of current practitioners. kaChing has been very active in the Lean Startup movement. It was written by Sarah Milstein in collaboration with kaChing CEO Andy Rachleff.

San Francisco 158

San Francisco Lean Continuous Deployment SEC 158

ConversionXL

SEPTEMBER 3, 2021

We can’t rely on install metrics alone to substantiate success. Otherwise, you’ll live in an inflated metrics loop that doesn’t reflect true, long-term value. You’ll end up chasing false-positive click-to-install metrics that don’t improve conversion rate optimization. And, 65% of downloads happen post-search.

Metadata 121

Metadata Technical Review Retention Metrics 121

The Next Web

DECEMBER 4, 2013

Along with building a product and a company, you need to build social momentum and buzz. Strategy Adopted: Leveraging Social Media Analytics. Metrics on keywords, follower profiles and competitors all help define your target listener. As a startup, you’re working with limited resources and a lean business model.

Social Media 158

Social Media Media Viral Startup 158

Startup Lessons Learned

JUNE 8, 2009

Lessons Learned by Eric Ries Monday, June 8, 2009 Datablindness Most of us are swimming in a sea of data about our products, companies, and teams. That’s because many of our reports feed us vanity metrics: numbers that make us look good but don’t really help make decisions. Too much of this data is non- actionable.

San Francisco 84

San Francisco Lean Continuous Deployment DC 84

ConversionXL

MARCH 19, 2020

Greater discipline during boom times offered more flexibility during lean years. And getting it right during the lean years, Bain reports , has a massive impact on companies’ growth rate after things improve: ( Image source ). Use that intelligence to inform product portfolio and investment choices.”.

Marketing 121

Marketing Campaign Non-Compete Lean 121

Up and Running

NOVEMBER 29, 2017

He says the “create” approach means working on your project until you’re certain it’s completely polished and looks like the top products in the market, and your strategies and sales tools are all top-notch before you ever think of launching. Two of my startups failed because I was so busy “creating” or perfecting the products.

Acquisition 93

Acquisition Startup Engineer Metrics 93

Steve Blank

SEPTEMBER 23, 2014

It happened recently when a group of educators came to the ranch to learn how to teach Lean entrepreneurship to K-12 students. They need to learn to find answers to questions like: who are my customers, what product features match customer needs, how do I create demand and what metrics matter? On Fire With A Vision.

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Lean Cleveland Balance Sheet Ohio 284

Startup Lessons Learned

APRIL 18, 2010

Lessons Learned by Eric Ries Sunday, April 18, 2010 Four myths about the Lean Startup Myth: Lean means cheap. Lean startups try to spend as little money as possible. Truth: The Lean Startup method is not about cost, it is about speed. Myth: The Lean Startup methodology is only for Web 2.0/internet/consumer

Lean 167

Lean San Francisco Continuous Deployment Startup 167

klinger.io

JANUARY 17, 2014

Andreas Klinger #product #metrics #marketing Startup Lessons Learned. I am a product-guy good in two things: Making people believe I am good in anything at all and making stuff worth a tweet. A Primer on Startup Metrics – Which Analytics Tool to pick. The Segmentation of web analytics. ⇓ Work. ?.

Analytics 67

Analytics Metrics Startup Database 67

Startup Lessons Learned

AUGUST 24, 2009

And once you have a relationship with an author, musician, or journalist, it will be quite easy for them to offer new products and services – and for you to give them feedback that helps them shape ever more interesting (and ever more profitable) offerings. There are too many products clamoring for attention. Is that a lot?

San Francisco 113

San Francisco Lean Technical Review Distribution 113

Startup Lessons Learned

FEBRUARY 8, 2010

Lessons Learned by Eric Ries Monday, February 8, 2010 Beware of Vanity Metrics (for Harvard Business Review) The next article in my series on entrepreneurship for Harvard Business Review is live today. Once again, we revisit the topic of Actionable metrics and their nemesis: Vanity metrics. Remember "metrics are people, too."

Metrics 121

Metrics San Francisco Lean Continuous Deployment 121

Up and Running

MARCH 27, 2014

Have you ever heard of the book The Lean Startup by Eric Ries? It’s an incredible guide to rethinking how you develop your business, whether you’re just starting out or launching a new product or into a new market. Whether it be in marketing, whether it be on the product, it doesn’t matter.

Lean 95

Lean Startup Silicon Valley Small Business 95

David Teten

DECEMBER 3, 2019

In liquid markets, most of the calories expended on technology and analytics are focused on trade selection, or “ origination ”. I walk through below how progressive investors are using technology and analytics throughout all of their operations. The 11 Steps of Investing in Private Companies. 1) Manage the firm . 3) Raise capital.

Technical Review 78

Technical Review Software Review Analytics Private Equity 78

Steve Blank

DECEMBER 7, 2010

Others emphasize how to build a product. If you’ve read any of my previous posts, you know I believe that: 1) a product is just a part of a startup, but understanding customers, channel, pricing, etc. Therefore we developed a class to teach students how to think about all the parts of building a business, not just the product.

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Wiki Lean Management Business Model 311

ConversionXL

MARCH 24, 2016

Equally valuable is finding activities that correlate with higher customer success – whether that be RPV, LTV, or whatever metric you’re optimizing for. But how do you find these correlative metrics? What’s a Correlative Metric? But it does act as a predictive metric that you can explore with testing.

Metrics 48

Metrics Conversion Analytics Retention 48

crowdSPRING Blog

DECEMBER 14, 2016

If your revenue model is the sale of a service or product, your goal could be to get your cost per conversion below a certain amount after 90 days. You can learn more about setting goals in our post on Lean Marketing 101: Setting Goals. Tip: One of the most important tools for any effective SEO strategy is website analytics.

SEO 48

SEO Search Engineer Small Business 48

Startup Lessons Learned

SEPTEMBER 16, 2008

At Facebook we never did testing or looked at analytics. Usability testing is great for coming up with ideas about what to change in your product, but dont forget to split-test those ideas to make sure they work, too. The Lean Startup Intensive is tomorrow at Web 2.0. We did surveys, user testing and psychological profiles.

San Francisco 60

San Francisco Continuous Deployment Lean DC 60

ConversionXL

FEBRUARY 3, 2022

Growth marketing borrows a concept from the lean startup methodology. The first distinction between traditional and growth marketing models is that traditional marketing, which is often product-focused, is oriented toward top-of-funnel efforts. If your campaign works and your brand awareness metrics improve, you win.

Framework 102

Framework Marketing Acquisition Retention 102

Duct Tape Marketing

JANUARY 28, 2020

You’ll lean into tactics that resonated with your audience and ditch those less-successful approaches. Create Conversion Goals in Google Analytics. Or perhaps it invites them to request a free trial of your product. In Google Analytics , you’re able to define your conversion goals.

Advertising 95

Advertising Analytics Campaign Clickthrough 95

Steve Blank

MARCH 25, 2009

Was SuperMac attempting to introduce radically new products and create a new market ? Was the company attempting to be a low cost provider by introducing cheaper products to an existing market? Was the company attempting to introduce faster and better products to an existing market? No, not really.

Silicon Valley 141

Silicon Valley Marketing RSS California 141

crowdSPRING Blog

APRIL 30, 2019

But, there’s plenty that you can do… if you embrace lean marketing principles. Lean marketing is a philosophy that emphasizes executing campaigns quickly, getting feedback from your audience, analyzing the results, and optimizing the campaign – all in rapid succession. National television campaigns are definitely out.

Lean 91

Lean Small Business Software Review Marketing 91

crowdSPRING Blog

AUGUST 28, 2011

Many NFPs operate in ways that would not be considered ‘business-like,’ AND these organizations, like their small, for-profit cousins, can benefit by leveraging the ideas and tools that we often discuss in the Lean Marketing series. But one of the tenets os lean marketing is to define short-term and intermediate goals.

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Lean Marketing Public Relations Social Media 91