archive tag customer-experience 
Steve Blank
AUGUST 31, 2009
The first hint lies in its name; this is a product development model, not a marketing model, not a sales hiring model, not a customer acquisition model, not even a financing model (and we’ll also find that in most cases it’s even a poor model to use to develop a product.) Where Are the Customers? Product Development Diagram 1.
Duct Tape Marketing
JULY 21, 2017
Chances are you have no idea, not unless it has been a major complaint that has come directly through your customer service office. “Understanding Customers” by Ruby Newell-Legner it takes 12 positive experiences for a customer to feel better about a single negative experience. Price : FREE.
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Steve Blank
SEPTEMBER 7, 2009
Finally, I’ll write about how Eric Ries and the Lean Startup concept provided the equivalent model for product development activities inside the building and neatly integrates customer and agile development. Three to six months after first customer ship, if Sales starts missing its numbers, the board gets concerned.
ConversionXL
MARCH 29, 2017
As David Arnoux of Growth Tribe explains, the successful growth hacks you’ve read about from tech superstars are merely the result of a finely-tuned process… David Arnoux , Growth Tribe : “What people call a growth hack is usually running through as many experiments as possible until we find something beautiful that works perfectly.
Steve Blank
OCTOBER 12, 2009
Cray’s first customers were the U.S. At Ardent our hypothesis was that if we could build a desktop supercomputer powerful enough to run and display these numerical simulations there were enough customers to make this a big business. I concluded that my first job was to understand what Cray’s markets, customers and applications.
Steve Blank
NOVEMBER 30, 2009
Customer Development is all about gathering a list of what features customers want by talking to them, surveying them, or running “focus groups.” As the engineers were busy rearchitecting the original Stanford MIPS chip into a commercial product, one of my jobs was to find out what features customers wanted. What a great idea.
Steve Blank
SEPTEMBER 14, 2009
In this time, building a successful business meant building a company that had paying customers quarter after quarter. It did not mean building a startup into a company to flip or hype on the market with no earnings or revenue, but building a company that had paying customers. They taught you about customers, markets and profits.
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