Remove archive tag the-founders
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The Customer Development Manifesto: Reasons for the Revolution.

Steve Blank

After 20 years of working in startups, I decided to take a step back and look at the product development model I had been following and see why it usually failed to provide useful guidance in activities outside the building – sales, marketing and business development. So what’s wrong the product development model?

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10 Must Have Tools to Monitor, Analyze and Respond to Brand Mention

Duct Tape Marketing

username] : All of the above (basically, any mention of the username when the user is tagged in a tweet). Chances are you have no idea, not unless it has been a major complaint that has come directly through your customer service office. Or you may be missing social media interaction under the surface, leaving your reputation vulnerable.

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The Customer Development Manifesto: The Startup Death Spiral (part.

Steve Blank

This post describes how following the traditional product development can lead to a “startup death spiral.&# In the next posts that follow, I’ll describe how this model’s failures led to the Customer Development Model – offering a new way to approach startup sales and marketing activities. The board raises a collective eyebrow.

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Let's Fire Our Customers

Steve Blank

The Founder’s New Insight Smart founders are never satisfied with simply executing their current business model, they are constantly observing, orienting and deciding whether their current business model can be made better. But the purpose of this post is what happens when a founder (or large company CEO) finds a better business model.

Customer 195
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Am I a Founder? The Adventure of a Lifetime. « Steve Blank

Steve Blank

This is the minimum feature set for founders. Other Roles in a Startup Generic advice given to entrepreneurs assumes that everyone is going to be the founder/co-founder. Other Roles in a Startup Generic advice given to entrepreneurs assumes that everyone is going to be the founder/co-founder.

Cofounder 219
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Customer Development is Not a Focus Group

Steve Blank

Customer Development is all about gathering a list of what features customers want by talking to them, surveying them, or running “focus groups.” One of the times I screwed this up it left a legacy of 25 years of questionable design in microprocessor architecture. Endianness” refers to the byte order of data stored in external memory.

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Realistic Entrprenuers Guide to Venture Capital

SoCal CTO

► February (2) CTO Founders / Cofounders Part-Time Startup CTO? Tony Karrer is CEO/CTO of TechEmpower , a Los Angeles Web Development firm, and is considered one of the top technologists in e-Learning. He has twenty years’ experience as a CTO. Dr. Karrer taught Computer Science for eleven years. in Computer Science.