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Guide to Create an Uber for Courier App

ReadWriteStart

Over the next five years, the Asia-Pacific region will witness – massive progress in courier delivery services due to huge investments made in micro fulfillment centers (MFCs) and smart warehouses.

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[ADV] Top 5 Ways Social Media Has Changed PR

YoungUpstarts

There was a time, when marketing and PR professionals could take their time, having hours until daily newspaper deadlines. This development caused PR professionals to adopt a new method of communication – social media. This means PR campaigns are becoming more specifically targeted and strategic in their approach.

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Silicon Valley Will Suffer a Shameful Legacy for Introducing Inequality to the Great Equalizer

Austin Startup

This is what Silicon Valley contributed to the Internet and no amount of media spin or PR crisis campaign is going to change what Silicon Valley done to a great technology such as the World Wide Web and the digital economy.

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Facebook Advertising / Marketing: Best Metrics, ROI, Business Value

Occam's Razor

A Facebook employee (FBe) gave a talk about measuring ROI/Value of Facebook campaigns. In the second part of the talk a large client joined FBe on stage to make the case for Facebook campaigns. From the data presented, there is no way to tell if the Facebook campaign worked or not. Attribute it all to the Facebook campaigns.

Metrics 165
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Why Startups And SMEs Need To Stop Measuring Success Through Media Coverage Alone

YoungUpstarts

by Chen Terng Shing, Founder and CEO of SYNC PR. Startups and SMEs do not have the budget that most businesses do, but probably require public relations or PR, as it is more commonly known, as much or if not, even more than larger businesses. . Proper measurement for PR is possible. How PR helps you reach your business goals.

PR 225
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[Review] Inbound Marketing

YoungUpstarts

Social media is a commitment, not a campaign. b) Pick right PR agency. Ensure that the PR agency you work with has the chops to execute inbound marketing. Admittedly, inbound marketing is still pretty nascent here in Asia. Participate – follow up quickly to comments and comment on other accounts. Inbound Marketing Funnel.