ConversionXL
FEBRUARY 27, 2019
For product launches, long-term success relies on cornerstones of marketing research and execution, like a strong value proposition and full-funnel campaign. The key to product launches is to create a resilient campaign—one that can survive the nonlinear journey. In Suspense the audience and characters know the same information.”.
Hearpreneur
SEPTEMBER 13, 2019
Italist is the essence of what we do: bringing online the experience of shopping from the streets of Italy. So they opened it up to a broader audience of astrophysicists and asked for help getting the math correct. Italist is the result of Italian+list=italist. The brand name is the best summary possible of our business model.
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Hearpreneur
SEPTEMBER 7, 2022
More because I met my wife(Niki) who is also a linguist in Italy. And you know, you can't but reference Italy when it comes to coffee. AdQuick enables business owners, sales, and marketing pros to launch hyper-targeted OOH campaigns in minutes. Thanks to Simon Bernath, Furnace Prices ! #13- Photo Credit: Jayme Muller.
Up and Running
AUGUST 11, 2016
By the time the commercial—a great commercial even—had finished, a brand using progressive measures such as social media had created a personal connection and built loyalty with the Millennial audience. Using Instagram, they created the “Endless Table” campaign. Multi-channel loyalty works in the same way.
Occam's Razor
JANUARY 20, 2010
It could be a good thing ("you were great, engaged the audience") or a not such a good thing ("no one understood a thing you were saying, hence so many questions"). Key phrases (not just words) that each have much less competition (and will likely deliver more relevant audiences). Use it to time your campaigns. "When
Hearpreneur
JANUARY 12, 2018
Thanks to a new company helmed by Greek-American entrepreneur Aristotle Loumis of WearEllison.com , that worry will be a thing of the past, and everyday consumers can get in on his innovation via his outside-the-box crowdfunding campaign on Republic.co. The name Ellison is a play on the Greek word for the sun, “Elios”. “Who
Mike Michalowicz
NOVEMBER 13, 2019
There’s no ad campaign you can create that’ll emotionally anchor your audience the way a personalized gift will. Because 50 years earlier, Mexico went to bat for Ethiopia when Italy invaded. Depending on your industry margins, you can make 30x ROI from a $3K-$5K campaign. Behind every business decision is a human being.
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