Remove Audience Remove Sales Cycle Remove Software Development Remove Web
article thumbnail

Common B2B Challenges and How To Solve Them

ConversionXL

From long sales cycles to trying to stand out from the sea of sameness, B2B companies face an uphill battle from the start. While thousands of B2B organizations struggle, plenty are able to develop long-term success. Sales cycle length increased. So what does it take?

B2B 150
article thumbnail

A Quick Primer on B2B Conversion Optimization

ConversionXL

Some of the same underlying principles apply, but because of the inherent differences in buying decisions and sales cycles, pulling B2C optimization practices straight from the book might be a bad idea. There are a few things that make optimizing for B2B a different beast: The sales cycle is usually longer. Image Source.

B2B 48
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Looking for your summer internship? Look no further.

Austin Startup

Marketing basics are needed as well so you can research our target audience and understand them to deliver content that drives email signups and crowdfunding backers. is a conversational Marketing Service that drives quality web traffic to your blog/web content by engaging with relevant people when they have relevant Tweet conversation.

article thumbnail

How to Craft (Or Pivot) Your Agency Value Proposition

ConversionXL

I know this language sounds formal and stuffy, but high-ticket service sales cycles are long. A dramatic example of this is a software development agency offering UX and UI services. Why this audience? Lead with a statement that your audience ultimately agrees with. Most B2B buyers know this. Image source ).

PR 120
article thumbnail

Why You Should Start Marketing the Day You Start Coding

Software By Rob

This hurts me as much as anyone since I’m a developer. But myself and another developer could get together and clone almost any popular web application in a month. There are many variations, but here’s the simplest approach: Buy a domain name and point it to your web host Setup a landing page. at 9:55 am [.]

article thumbnail

270+ Tools for Running a Business Online

mashable.com

Google buzz Advertise Network Blippr iPhone App Mashable France MashDeck Twitter App Mobile Site Social Media Events Twitter Guide Book Facebook Guide Book Partners App Development WordPress Expert Rackspace Hosting MaxCDN Content Delivery Dynect Managed DNS ConVerdge Communities About Us Submit a Tip!

article thumbnail

Spolsky on Software on Both Sides of The Table

Both Sides of the Table

Lesson: You dn’t want your customers to feel locked into using your software. It helps with sales cycles because customers know that they can switch away if they so choose. Do you see product managers as a hindrance to software development? Start blogging to your customers and your intended audience.