ConversionXL

JUNE 16, 2022

It’s called cross-selling; a tactic that drives 35% of sales for Amazon and helps leading SaaS companies reduce churn. Cross-selling is recommending additional, complementary products or services to increase the sale value or boost CLTV. From this small addition to each page, Amazon generates over a third of sales on its platform.

B2B 129

B2B Email Sales Acquisition 129

Duct Tape Marketing

NOVEMBER 1, 2017

And it worked great for the audio book, too, because then I didn’t have to do the whole thing by myself. John Jantsch: Well, Duct Tape Marketing is officially for sale, guys. Joe Pulizzi: We’re all for sale. Robert, you take this one. So, there you go. John Jantsch: So, Joe. They wanted to do a show daily.

Cost 38

Cost Marketing Audience Media 38

David Teten

DECEMBER 3, 2019

Many tools designed for B2B marketing in general are also relevant to investors. I previously posted a detailed presentation with sales technology tools useful for B2B sales. Many VC funds rely on general-purpose CRM and sales funnel solutions like Copper , Pipedrive, Salesforce , Streak , and ZenDesk.

Technical Review 78

Technical Review Software Review Analytics Private Equity 78

Occam's Razor

FEBRUARY 3, 2014

I also believe that every company in a different stage of their evolution when it comes to sales, marketing, and audiences. If you are a B2B company, checkout Cisco's social efforts. A small example of it is Sennheiser and their videos on better audio experience in your video production. And I don't blame them.

Analytics 149

Analytics Marketing Audience Channel 149