Occam's Razor

APRIL 21, 2014

Find campaigns where they are spending most money, lower the bounce rate and reduce acquisition cost. But if you would like a quick collection of tips: Multichannel Analytics- Tracking Online Impact Of Offline Campaigns The enabler of tying offline activity to online is ensuring you have a weak or strong primary key. Alexander Velinov.

Analytics 131

Analytics Marketing Campaign Metrics 131

Occam's Razor

JANUARY 6, 2010

One was extolling the wonderfulness of their multi channel campaign tracking. They did have PPC ads, which I click on the ad for specific product they land me on generic nonsense pages. Not your api driven integrated massively multi channel attribution analyzed campaign lifetime databases. That's sucking.)

Analytics 99

Analytics Web Campaign PPC 99

ConversionXL

OCTOBER 15, 2015

Talia Wolf , Conversioner : “So much of our decision making is governed by how information is presented. Note how Influitive , a B2B advocate marketing software company, uses the bandwagon effect to establish credibility. In fact, conversions might have increased because of a validity threat like a PPC campaign or a seasonal change.

Conversion 48

Conversion PPC Design Social Bookmarking 48