Remove B2B Remove Churn Rate Remove Cost Remove Viral
article thumbnail

Acquire New Users by Adding Growth Hacking to your Marketing Strategy

ConversionXL

Neither would have achieved virality had customers not received something tangible for their efforts. For each potential channel, look at: Customer acquisition cost How many customers you can reach Whether the channel reaches the right audience. Instead, they could simply click a link and enter an email address. Activation.

Retention 113
article thumbnail

VCs eating our own dog food: Using technology and analytics to make better investments

David Teten

Many tools designed for B2B marketing in general are also relevant to investors. I previously posted a detailed presentation with sales technology tools useful for B2B sales. Capital has built a free online tool for founders to calculate their cost of capital. It sounds simple; however, very few asset managers actually do it.”

article thumbnail

Cracking The Code: The Bessemer 10 laws of SaaS - Fall 2008.

Cracking the Code

Ultimately, finding a low-cost, repeatable way to show customers how to be successful with your solution is as important as the solution itself. You put into words what we were thinking for our cost of client. Michael Kassing. Let me just say "Thanks". You validated our business model and added huge value to our efforts.