B2B Founder Startup Stealth 
View from Seed
JUNE 11, 2015
Startups and their founders who claim to be in “stealth mode” prior to launch are such a commonplace part of the startup ecosystem that it might seem odd to question its merits. But it’s important to address this head on and ask: What are the benefits of stealth mode for startups, really? .
VC Cafe
MARCH 22, 2021
When is the right time for a startup to bring on marketing? We asked Hila Shitrit Nissim*, an experienced CMO, to share her perspective on marketing in Israeli startups. Hila spent 12 years as the VP Marketing for Israeli venture capital fund Viola before embarking on an independent CMO career for startups. Hila Shitrit Nissim.
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VC Cafe
AUGUST 3, 2023
While Israeli startups successes are well known in the B2B space (cybersecurity, enterprise tech, devops…), B2C startups are unsung heroes… The landscape of B2C tech in Israel is blossoming, despite several challenges. Meanwhile in the US, B2C startups raised $100 billion in 2022, 40% of the total funding.
View from Seed
MARCH 3, 2015
Ellie Mirman was the first marketer hired by the CMO of HubSpot, the Boston-based marketing software startup that IPOed in 2014. Below, she shares lessons learned from the earliest days of marketing the company and how this has translated to her second startup role as VP of Marketing at Toast.
SoCal CTO
NOVEMBER 10, 2009
From there, I became the first non-founder employee at an e-commerce startup called BITSource, which was the first electronic software distributor delivering electronic volume software licenses to corporations. It was also beneficial because I got some good experience with both B2B and B2C business models. It sounds interesting.
mashable.com
MAY 5, 2011
In April, “stealth” social media startup Kohort announced its upcoming launch. Within a few days, the site received thousands of user signups, according to its founder Mark Davis. It may not matter to you what Kohort is or isn’t, nor whether stealth is good or bad. Create Viral Content Infographics startup Visual.ly
mashable.com
NOVEMBER 3, 2010
For the first-time entrepreneur or founder looking for seed stage funding, this circle can be especially difficult to penetrate. Here’s an overview: Mitch Kapor: Kapor is founding partner of Kapor Capital , a firm that invests in seed and early stage startups. and Path Intelligence.
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