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B2B Ecommerce Sites: What Works for B2B Buyers?

ConversionXL

But the B2B ecommerce market is growing exponentially , estimated to reach $1.2 Ecommerce sales are growing for traditional B2B businesses as well as direct-to-consumer brands, which are opening wholesale sides to get a slice of the growing B2B ecommerce pie. B2B ecommerce: 2 key differences of B2B buyers.

B2B 130
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LinkedIn Video Ads: Relevance, Specs, and Use Cases

ConversionXL

On YouTube, a keyword-targeted pre-roll ad might show the same video to a CEO and an intern. LinkedIn ads offer the benefits of video content and the granular targeting of a B2B-centric platform. Fundamentally, there’s nothing unique about a video for a LinkedIn ad. The growth of B2B video marketing.

Video 129
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5 Blunders To Avoid With Your Real Estate Website

YoungUpstarts

When designed properly, a real estate website can be useful for lead generation and building client relationships. Internet users are a very impatient bunch. Reduce the file size of your videos and images. Charles Mburugu is a HubSpot-certified content writer/marketer for B2B, B2C and SaaS companies.

B2C 147
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How To Scale Your B2B Marketing Strategy

Duct Tape Marketing

How To Scale Your B2B Marketing Strategy written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Louis Gudema In this episode of the Duct Tape Marketing Podcast , I interview Louis Gudema. Louis is a fractional CMO for B2B companies, and mentors startups at MIT. And I, that's really my expertise.

B2B 83
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Lessons From Conducting A Webinar For Our Business

YoungUpstarts

While at the outset, webinars seem no different from the other forms of content and video marketing, there are some inherent advantages and challenges that we realized through the process of conducting one. This is because, a video on Youtube is out there permanently and can gather views over a period of time.

Cofounder 100
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113 of the Best Lead Generation Tools and Resources

Duct Tape Marketing

113 of the Best Lead Generation Tools and Resources written by John Jantsch read more at Duct Tape Marketing. Teach referrals to your customers and offer to teach referral generation to their customers in B2B settings. Lead Generation with Facebook Ads. Further Reading. Six SEO Rules for 2016.

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Demand Generation: Turn Ideal Buyers Into Superheroes

ConversionXL

Two of the most common are rooted in inbound marketing: lead-based generation and account-based marketing. Lead generation vs. account-based marketing: Fishing with a net or fishing with a spear. Lead generation and account-based marketing (ABM) are demand generation strategies that work in opposite directions.

Demand 91