Remove B2C Remove Channel Remove Conversion Remove Curation
article thumbnail

Developing a Social Media Marketing Strategy that Builds Loyalty and Awareness

ConversionXL

As Neal Schaffer points out: “…Companies still look at social media as a promotional and advertising channel rather than as a grand arena to collaborate with social media users, primarily customers and influencers, and work them through a relationship funnel to incite word of mouth marketing for your brand in social media.”

article thumbnail

Bridging The Gap Between Content And Marketing Automation

YoungUpstarts

As marketers, we create and curate engaging content, broadcast it to all the right channels and measure how it performs. The Uberflip platform starts with aggregating all the content you create and curate. But marketers today still struggle with tapping into the potential that exists in content marketing.

Marketing 162
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Curated Collision of Awesome Women

Austin Startup

When we weren’t together we were on our “random subject” Slack channel for insomnia chat, discussions on how to find coffee (and each other!), I’ve moved a long way from the early days when my Startup was Express2Fun and I was a charity-driven B2C app. some amazing entrepreneurs, who just happen to be women.

article thumbnail

An Investor’s Personal Social Media Tech Stack: In the future, everyone will be famous for 15 followers

David Teten

I don’t have bandwidth to engage in substantial conversations on Twitter. . I have a tiny audience compared with the B2C influencers, but my audience are overwhelming businesspeople in tech and finance. I recommend Grapevine6 , which curates relevant online content, for which I’m a reseller.” Hootsuite. This is hosted by NFX.

article thumbnail

Understanding Research Engine Optimization And Its Impact on SEO with Shama Hyder

Duct Tape Marketing

Our conversation covers the intriguing realm of digital marketing, exploring the shift from traditional Search Engine Optimization (SEO) to the evolving landscape of Recommendation Engine Optimization (REO). 13:15] How do you see search changing, would it be through conversational information? [16:09] 06:56] What is Dark Social? [09:10]

article thumbnail

How to Survive “The Amazon Effect” as a Small Ecommerce Business Owner

Up and Running

Many are incorporating Amazon as just a single channel in their ecommerce business plans , hoping customers will shop there and like the brand enough to consider looking at Instagram, search engine results, or their own website for more information and options. They get a curated selection for an affordable price. Be mobile-friendly.

article thumbnail

Digital Design & User Experience Best Practices: Happiness + Profits!

Occam's Razor

The You May Also Like has a $50 Converse shoe and a Sperry Top-Sider Angelfish for $63. From B2C to B2B. From simple and effective personalization on your owned channels (your site) to deep and profoundly impactful engagement on your rent channels (YouTube). We've gotten our conversion rate up.

Design 150