ConversionXL

OCTOBER 21, 2012

Regardless of whether your business is in the B2B or B2C space, your email marketing effectiveness can be optimized. The graph from Zarella’s presentation on the Science of Email Marketing is a little small, so here are the top 5 words that affect open rates in a positive manner: posts, jobs, survey, week’s and e-newsletter.

Campaign 111

Campaign Email Clickthrough Sales 111

ConversionXL

MAY 22, 2017

As very often happens, to understand the present, you have to know the past. Andrew Chen explained this as the Law of Shitty Clickthroughs. Is it a B2B or B2C email?” , “What is the company where this contact is working at?” Contact Management: The Beginning. launched a contact management software. Image Source.

Customer 92

Customer Marketing Artificial Inteligence Clickthrough 92

ConversionXL

APRIL 11, 2016

Research conducted in 2014 found that 73% of American B2C marketers think video is an effective content marketing tactic. The presentation and organization goes a long way to generating comfort in the purchase decision.” First, you can use annotations to get viewers to clickthrough to another site while they’re watching.

Video 48

Video Conversion Mobile Search 48