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Startup Killer: the Cost of Customer Acquisition | For Entrepreneurs

www.forentrepreneurs.com

A quick look around all the B2C startups shows that, although viral growth is often hoped for, in reality it is extremely rare. What the sheet shows is that each customer is costing you $100 in just lead generation expense. So far we have been very effective using blogs, social networks, etc.

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VCs eating our own dog food: Using technology and analytics to make better investments

David Teten

Boardex and Relationship Science make it easier to understand and map social networks into potential limited partners. Cobalt for General Partners helps GPs to optimize their fundraising strategy. MandateWire and FinSearches provide leads on limited partners with new mandates which might fit your fund. Her answer? ‘I

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5 Powerful Use Cases for Social Advocacy & How You Can Get Started

Duct Tape Marketing

5 Powerful Use Cases for Social Advocacy & How You Can Get Started written by Guest Post read more at Duct Tape Marketing. As a consequence, the social network has reduced the organic reach of commercial content, to protect its users’ interests. Lead generation & sales. Improved talent acquisition.

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Think Like A Marketer, Sell Like a Superstar [WEBINAR]

Up and Running

But think that that, you know, leads to a great deal of the disconnect that you see; a lot of sales teams are measured on deals closed, and marketing teams are measured on leads generated, and sometimes leads generated is a very fuzzy term when it comes to actually business that can be closed.