A Smart Bear: Startups and Marketing for Geeks

NOVEMBER 5, 2014

Consider the consequences of these monthly pricing possibilities: $0/mo means your goal is to maximize growth (trust and usage) instead of revenue. Your product is designed with natural tripwires to trigger other pricing ( Freemium model ), or not (business model left as an exercise to your future self). Think: GoDaddy).

Bootstrapping 294

Bootstrapping Technical Review B2C Sales Cycle 294

ReadWriteStart

JUNE 16, 2011

They charge $9, $29 and $59 per agent per month and I am eager to see bootstrapped, scrappy Freshdesk morph their pricing structure to aggressively compete with them. The company already has paying customers and a validated business model. Zendesk is heavily financed by Benchmark and Charles River and has 10,000 customers.

India 123

India Bootstrapping Non-Compete Entrepreneur 123

ReadWriteStart

SEPTEMBER 23, 2010

First up was Brad Barrett presenting GrillGrate , a grill accessory with which Brad has built a year-to-date revenue of $400,000. With enterprise customers, this would result in tremendous exit barriers, making sales cycles long and involved, which a small startup will find hard to withstand. GrillGrate. PowerStores.in.

India 114

India Silicon Valley Incubator Bootstrapping 114

Startup Lessons Learned

APRIL 14, 2009

Lessons Learned by Eric Ries Tuesday, April 14, 2009 Validated learning about customers Would you rather have $30,000 or $1 million in revenues for your startup? All things being equal, of course, you’d rather have more revenue rather than less. And yet revenue alone is not a sufficient goal. More on that in a moment.

Customer 167

Customer San Francisco Lean Hockey Stick 167

Hippoland

AUGUST 8, 2018

Diving in a bit more into some thoughts here: 1b) Ad-based revenue streams generally have terrible unit economics. A typical ad-based revenue stream on a media website is around $5 per 1000 eyeballs ($5m CPM and give or take $1-$20ish CPMs). Sales cycles matter though. You definitely can and there are many who do.

Founder 48

Founder Sales Cycle Affiliate Retention 48

Hippoland

AUGUST 8, 2018

Diving in a bit more into some thoughts here: 1b) Ad-based revenue streams generally have terrible unit economics. A typical ad-based revenue stream on a media website is around $5 per 1000 eyeballs ($5m CPM and give or take $1-$20ish CPMs). Sales cycles matter though. You definitely can and there are many who do.

Founder 48

Founder Sales Cycle Affiliate Retention 48

Hippoland

AUGUST 16, 2018

But outcome-differentiation is probably lacking – people who use Mailchimp use it to increase revenue by selling more products / services via their emails. It doesn’t mean it’s a bad business – in fact, it could be a very good business for you. That’s a feature difference. But that’s not Hustle Fund.

Sales Cycle 54

Sales Cycle Differentiation Early Stage Bootstrapping 54