A Smart Bear: Startups and Marketing for Geeks

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How do I stop “analyzing” and pick between two good choices?

A Smart Bear: Startups and Marketing for Geeks

We’ve been bootstrapping up to this point. While I was bootstrapping WP Engine I constantly heard that we’re hamstrung by not taking an investment; after raising a Series A a different set of people expressed their disappointment that I had “sold out.” Are you proud of bootstrapping?

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How to think about cash vs. equity compensation

A Smart Bear: Startups and Marketing for Geeks

The question is further complicated when the new hire is getting a salary. Typically the salary is less than market with the balance given in the form of equity, but again how do you compute that when the stock is, today, of no value? &# Hard to know, but an important question for a bootstrap startup to answer!

Equity 276
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Teeny bit of traction — what next?

A Smart Bear: Startups and Marketing for Geeks

You can’t hire someone with it. Since you’re bootstrapping, “cash now” is far more valuable than “cash later.” Cutting costs at this stage cannot lead to a significant change in the business. To see this, consider what would happen if you really were able to save $1000/mo. What would you do with it?

Affiliate 261
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Fermi estimation for startup business models

A Smart Bear: Startups and Marketing for Geeks

Suppose the goal of this particular company is to achieve $1m in annual revenue for a two-person bootstrapped startup, with a goal to be so efficient as to never have to hire employees, and therefore produce a terrific little business that nets each of them a few million dollars over the next ten years.

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Stop claiming you’re profitable

A Smart Bear: Startups and Marketing for Geeks

My company is profitable, and has been from day one. – every high-tech bootstrapped founder I know what you really mean. years before I could even hire one employee, and even then it was 1/4 of the salary he deserved (and later ended up making). — but not for years.

Salary 246
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Employed with a side of startup

A Smart Bear: Startups and Marketing for Geeks

You can't afford to hire three developers to add features and bugs. In fact, any bootstrapped company should be aiming for slow, consistent growth rather than explosive growth. Your side venture has constraints a "normal" business doesn't have: You can't answer the phone during normal business hours. will set the blogosphere ablaze.

Startup 252
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Smart Bear Live 8: Edwin from MeetingKing.com

A Smart Bear: Startups and Marketing for Geeks

And standing out to a company that got $10 million dollars in funding even before they started Asana is going to be very hard if you bootstrap it with your savings. I think another thing you wanted to talk about was the whole keep bootstrapping or raise money question. Jason: That’s called bootstrapping, right.