Startup Professionals Musings
OCTOBER 9, 2023
Defining the right business model requires the same diligence as designing the right product, but the approach and skills required are different. It’s also valuable to talk to potential investors for their views, even if you are bootstrapping the effort. Save your viral campaign and major inventory buildup for later.
Startup Professionals Musings
JANUARY 30, 2021
Defining the right business model requires the same diligence as designing the right product, but the approach and skills required are different. It’s also valuable to talk to potential investors for their views, even if you are bootstrapping the effort. Save your viral campaign and major inventory buildup for later.
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A Smart Bear: Startups and Marketing for Geeks
OCTOBER 11, 2010
Ask a technical founder about his startup, and he'll proudly describe his stunning software — simple, compelling, useful, fun. Great," I always exclaim, sharing the thrill of modern software development, "so how will people find out about this brilliant website?". "A We're going to get reviews on blogs.".
Up and Running
MAY 23, 2016
Since the term “cloud computing” was coined in 1996—at least as we have come to understand its meaning—the software as a service industry has exploded. If you use software like LivePlan, you can create this initial “lean plan” in under an hour and then spend your time where it really matters—on validating your idea.
Startup Professionals Musings
MARCH 16, 2016
After viewing your slide deck, if investors are still interested in your startup, they will ask for a deep-dive meeting to drill in on any hard questions before commencing due diligence. This term is used to describe non-traditional ways to incent growth such as social-media and viral marketing. Sweat equity.
Startup Professionals Musings
FEBRUARY 7, 2015
Defining the right business model requires the same diligence as designing the right product, but the approach and skills required are different. It’s also valuable to talk to potential investors for their views, even if you are bootstrapping the effort. Save your viral campaign and major inventory buildup for later.
ConversionXL
NOVEMBER 6, 2019
An engineer by training, Founder and CEO Larry Gadea built the MVP of Envoy’s first product, Visitors, by himself using only free versions of software. “I Gadea leveraged his connections in Silicon Valley to seed viral distribution of the product, which, in turn, generated the revenue to hire engineers and scale the company.
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