Startup Lessons Learned

AUGUST 1, 2009

One of the most common questions I get about the lean startup methodology is, "but what about Steve Jobs ?" When I try to unpack what people mean by the question, heres my best take on what they are asking: "Look, Steve Jobs doesnt go out and ask customers what they want. He tells customers what they want, and he gets it right.

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Startup Lessons Learned

FEBRUARY 20, 2009

I owe it originally to lean manufacturing books like Lean Thinking and Toyota Production System. The batch size is the unit at which work-products move between stages in a development process. The Entrepreneur’s Guide to Customer Development ► June (3) What is a startup? Small is beautiful.

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Startup Lessons Learned

DECEMBER 23, 2009

They were accustomed to measuring their progress primarily by gross revenue compared to their targets. It turned out that, during the course of the decline, one customer segment was losing customers while another was gaining customers. The Lean Startup Intensive is tomorrow at Web 2.0. Expo SF (May. .

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Metrics San Francisco Lean Continuous Deployment 167

Startup Lessons Learned

JUNE 15, 2009

Of all the tactics I have advocated as part of the lean startup , none has provoked as many extreme reactions as continuous deployment , a process that allows companies to release software in minutes instead of days, weeks, or months. It lets the customer and development team spot problems with calculations almost immediately.

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Startup Lessons Learned

JANUARY 15, 2010

Usually, they are delivering only a fraction of the revenue they promised. Usually, they are delivering only a fraction of the revenue they promised. The Entrepreneur’s Guide to Customer Development ► June (3) What is a startup? The Lean Startup Intensive is tomorrow at Web 2.0. Expo SF (May. .

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Startup Lessons Learned

FEBRUARY 10, 2009

As Ive argued elsewhere , my belief is that startups (and anyone else trying to find an unknown solution to an unknown problem ) have to measure progress with validated learning about customers. In a lot of cases, thats just a fancy name for revenue or profit, but not always. The Lean Startup Intensive is tomorrow at Web 2.0.

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Startup Lessons Learned

APRIL 7, 2010

Lessons Learned by Eric Ries Wednesday, April 7, 2010 Learning is better than optimization (the local maximum problem) Lean startups don’t optimize. Instead, we try to accelerate with respect to validated learning about customers. Should you charge from day one, testing the revenue model first? and for which customer?

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Startup Lessons Learned

JULY 2, 2009

Lessons Learned by Eric Ries Thursday, July 2, 2009 How to conduct a Five Whys root cause analysis In the lean startup workshops , we’ve spent a lot of time discussing the technique of Five Whys. My intention is to describe a full working process, similar to what I’ve seen at IMVU and other lean startups. Expo SF (May. .

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Startup Lessons Learned

JANUARY 10, 2011

I hear similar things for pre-revenue startups that are on schedule, on time, and on budget - even though they are busy building something that nobody wants. (In In fact, this crisis was at the heart of Steve Blank ’s original impetus to develop customer development as an alternative set of milestones to use for startups.)

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Startup Lessons Learned

NOVEMBER 17, 2008

Growth - when you have existing customers, the pressure is on to grow your key metrics day-in day-out. If youre making revenue, you should be finding ways to grow it predictably month-over-month; if youre focused on customer engagement, your product should be getting more sticky, and so on. Expo SF (May. . Expo SF (May.

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Startup Lessons Learned

DECEMBER 14, 2009

Each of these four currencies represents a way for a customer to “pay&# for services from a company. A great product enables customers, developers, partners, and even competitors to exchange their unique currencies in combinations that lead to financial success for the company that organizes them.

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Startup Lessons Learned

JANUARY 2, 2009

For the rest of us, there is an alternative: to create credibility by building a lean startup. We were even more embarrassed by the pathetically small number of customers we had, and the pathetically low amount of revenue we had earned so far. My 2008 revenues were over $100k on a 35k inventory. Retention cohort analysis.

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Startup Lessons Learned

MARCH 27, 2009

In lean times, it’s most important to focus on cutting costs in ways that speed you up, not slow you down. To increase the number of iterations you have left, you can either increase cash on hand (by raising money or increasing revenues), reduce burn rate, or increase the speed of each iteration. Work in small batches.

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Startup Lessons Learned

JUNE 5, 2009

And so the spreadsheet is built with conservative assumptions, including a final revenue target. No matter how low we make the revenue projections for this new product, it’s extremely unlikely that they are achievable. That’s because the model is based on assumptions about customers that are totally unproven.

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Steve Blank

FEBRUARY 3, 2015

Hershey just bought Krave Jerky, a team in our 2011 Berkeley Lean LaunchPad class, for >$200 million. —– Jon Sebastiani and his team came into the 2011 Berkeley Lean LaunchPad class with several key observations: Snack foods were a large ~$35 billion but the moribund food category was starving for innovation and modernization.

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Startup Lessons Learned

AUGUST 24, 2009

Just like in the world of startups, we can start to use micro-scale pilot programs, executed in lean fashion, to gather real facts for making ROI decisions about new project investment. What is the right revenue model? I ask because as you mentioned there is a gap between people embracing lean principles and those who won't.

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Startup Lessons Learned

JANUARY 28, 2009

They asked for my advice, and we went through a number of recommendations that readers of this blog will already be able to guess: adding revenue opportunities, engagement loop optimization, and some immediate split-testing to figure out whats working and whats not. The Lean Startup Intensive is tomorrow at Web 2.0. Expo SF (May. .

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Startup Lessons Learned

DECEMBER 28, 2009

There are huge classes of bugs that "work as designed" but cause catastrophic changes in customer behavior. No automated test is going to catch that, but it still will drive revenue to zero. Most QA teams are organized around finding reproduction paths for bugs that affect customers. Better handling of intermittent bugs.

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Continuous Deployment San Francisco Lean Metrics 122

Startup Lessons Learned

OCTOBER 30, 2008

Lessons Learned by Eric Ries Thursday, October 30, 2008 John Doerrs 10 lean startup tips I just saw video of John Doerrs talk yesterday at VentureBeat’s “How to manage your start-up in the downturn&# roundtable event. Not just about expenses, about increasing revenue. Over-communicate with employees, investors, customers.

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Startup Lessons Learned

SEPTEMBER 29, 2008

Either way, you would have been better off focusing your split-test on high level metrics that measure how much customers like your product as a whole. The Entrepreneur’s Guide to Customer Development ► June (3) What is a startup? The Lean Startup Intensive is tomorrow at Web 2.0. Expo SF (May. .

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Steve Blank

MARCH 4, 2014

These groups are adapting or adopting the practices of startups and accelerators – disruption and innovation rather than direct competition, customer development versus more product features, agility and speed versus lowest cost. It needs the tools and processes pioneered in Lean Startups. Strategy Maps. What Does this Mean?

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Startup Lessons Learned

MAY 1, 2009

Lessons Learned by Eric Ries Friday, May 1, 2009 Lean Startup webcast post-game Wow, what an incredible turnout for webcast this morning, right on the heels of a phenomenal crowd at startup2startup last night. Its been a great twelve hours for the lean startup! wogsland : Still not understanding the "lean" aspect. What a thrill.

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Startup Lessons Learned

AUGUST 16, 2010

First, SlideShare is a fantastic product (that I use on a regular basis) and an impressive company example of Lean Startup practices in action. Second, their story illustrates a key Lean Startup idea: proving the business in micro-scale. That is customer development. Did you find this post useful? How are we doing?

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Startup Lessons Learned

SEPTEMBER 11, 2009

This single decision wound up costing the company significant revenue and over the course of several months sent its customer growth into decline. I agree that listening and communicating is a key to success, but customer development can only do so much. The Lean Startup Intensive is tomorrow at Web 2.0.

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Startup Lessons Learned

NOVEMBER 22, 2008

Lessons Learned by Eric Ries Saturday, November 22, 2008 Net Promoter Score: an operational tool to measure customer satisfaction Ive mentioned Net Promoter Score (NPS) in a few previous posts, but havent had a chance to describe it in detail yet. The whole episode cost us hundreds of thousands of dollars in lost revenue.

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Startup Lessons Learned

JANUARY 27, 2009

These are companies that generate revenue by offering a free product with an upsell or premium version. The Entrepreneur’s Guide to Customer Development ► June (3) What is a startup? The Lean Startup Intensive is tomorrow at Web 2.0. Amazing lean startup resources Is Entrepreneurship a Management Science?

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Startup Lessons Learned

JULY 9, 2009

We were focused on revenue, but we didnt understand that revenue is not important for its own sake in an early stage company. The Entrepreneur’s Guide to Customer Development ► June (3) What is a startup? The Lean Startup Intensive is tomorrow at Web 2.0. Expo SF (May. . Expo SF (May.

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