It’s Not a Conversion Problem, It’s a Customer Development Problem
conversionxl.com
SEPTEMBER 10, 2013
Startups rarely survive by guessing, and can only create products and business models based on facts about their target market. The Pebble Smartwatch itself comes stock with a fairly standard feature set – email, clock, heart rate monitor etc. Fabulis.com was initially intended to to be a social network for gay men.
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