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Convergent Technologies: War Story 1 ā€“ Selling with Sports Scores.

Steve Blank

Twenty eight years ago I was the bright, young, eager product marketing manager called out to the field to support sales by explaining the technical details of Convergent Technologies products to potential customers. Convergent Technologies was one of those OEM suppliers. Their engineers hated us.

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Digital Revenue Expert ā€“ Vince Thompson

SoCal CTO

Our current focus is Actors and Actresses and we are moving into other verticals. I really enjoy events where there are interesting people with interesting conversations to be had. Iā€™m sure it sparks interesting conversations. What networking events in Los Angeles or Southern California do you go to?

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Redefining Success In Sales With The Unsold Mindset

Duct Tape Marketing

They're both longtime sales leaders, practitioners and professors of entrepreneurship at the University of Southern California's Marshall School of Business. We've got our final tonight actually, and we will be up there in front of those students side by side, just as we are here in this conversation. We do everything together.

Sales 91
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Ardent 1: Supercomputers Get Personal

Steve Blank

It was the best of times, it was the worst of times Ardent would be my third technology company as a VP of Marketing (Convergent Technologies and MIPS Computers were the other two.) It was my ex boss from Convergent Technologies, ā€œSteve weā€™ve all just resigned from Convergent and weā€™re starting a new company.

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The Customer Development Manifesto: The Startup Death Spiral (part.

Steve Blank

The VP of Sales comes to a board meeting, still optimistic, and provides a set of reasonable explanations ā€“ ā€œour pipeline looks great, but orders will close next quarterā€ or ā€œweā€™ve got lots of traffic to our site, we just need to work on conversion.ā€ Just had a conversation today with a student taking Steve’s class.

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Vertical Markets 3: Reducing Risk in Startups Ā« Steve Blank

Steve Blank

Simulation to Reduce Invention Risk If youā€™re in a vertical where ā€œinvention riskā€ is dominant, then you want to do everything you can to manage and reduce those risks. When I wrote the Four Steps to the Epiphany , the Customer Development text, I hadnā€™t yet thought about what vertical markets it might be appropriate for.)

Vertical 133
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Roundtable For Entrepreneurs: Check Out Stanzr

ReadWriteStart

What appears clear to me today is how fundamentally the Internet is changing business processes, and the advent of nifty social media tools and technologies that plug into core business processes like lead nurturing are a powerful force. The next event will be on Tuesday, November 22, 2011, at 8:00 AM (PDT), register to attend here.