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The Customer Development Manifesto: Reasons for the Revolution.

Steve Blank

The first hint lies in its name; this is a product development model, not a marketing model, not a sales hiring model, not a customer acquisition model, not even a financing model (and we’ll also find that in most cases it’s even a poor model to use to develop a product.) release of the product.

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Hacking for Defense @ Stanford 2021 Lessons Learned Presentations

Steve Blank

Although the class was run completely online, and even though they were suffering from Zoom fatigue, the 10 teams of 42 students collectively interviewed 1,142 beneficiaries, stakeholders, requirements writers, program managers, industry partners, etc. And our course advisor, Tom Byers , Professor of Engineering and Faculty Director, STVP.

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Ardent 1: Supercomputers Get Personal

Steve Blank

My ex-boss was going to be the VP of Engineering and I would report to the CEO whose marketing acumen and sales instincts seemed at the time to be telepathic and sense of theater was legend. Forget the Hypertext idea and come on back to California. I’ve convinced the team you’d be perfect, come join us as the VP of Marketing.”

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Teaching Entrepreneurship – Logistics

Steve Blank

In my last post I described my approach to one of the three classes I teach at Stanford in the engineering school: Fundamentals of Technology Entrepreneurship. Having a teaching partner makes life a lot easier and the class improves. After Stanford, Ann joined Mike Maples’ Venture Capital firm Floodgate as a partner.

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“Speed and Tempo” – Fearless Decision Making for Startups « Steve.

Steve Blank

One of the things he mentioned was that when it came to decision-making he still tended to think and act like an engineer. Since every situation is unique, there is no perfect solution to any engineering, customer or competitor problem, and you shouldn’t agonize over trying to find one. The same is true in your company.

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Entrepreneurs are Everywhere Show No. 32: Evangelos Simoudis and Ashok Srivastava

Steve Blank

He is also a Consulting Professor at Stanford in the Electrical Engineering Department and Editor-in-Chief of the AIAA Journal of Aerospace Information Systems. Evangelos Simoudis’ is the founder and managing director of Synapse Partners. His investing career started 15 years ago at Apax Partners and continued with Trident Capital.

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How to Be Smarter than Your Investors – Continuous Customer Discovery

Steve Blank

All of sudden what was an additional engineering and development effort now became a small, variable cost. As a bonus it meant the 1,400 aerial applicator companies could be a potential distribution channel partner. So we’ve learned to live with our customers. Build continuous customer discovery into your company DNA.

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