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Making the Most of Your Drip Email Campaign: Content, Length & Frequency

ConversionXL

In this article we’re going to dive deep into a discussion about creating content for your autoresponder campaign. We’ve talked about ReOptimizing your autoresponders and creating effective drip campaigns before. Identifying The Starting Point of Your Auto-Responder Campaigns. Viral/ Emotional State.

Campaign 130
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Finding your One Metric That Matters

leananalyticsbook.com

Media is about time on page, pages per visit, and clickthrough rates. For example, Pinterest’s affiliate URL rewriting model , which requires that the site take into account the likelihood someone will actually buy a thing as well as the percentage of clickthroughs (see also this WSJ piece on the subject.).

Metrics 58
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How to Optimize Videos for Conversions

ConversionXL

Big brands are spending tens of thousands on videos that fall flat while a lucky few are going viral. In some cases, you might have an entire marketing campaign to go along with your video. Following the video, there will likely be a call to try the product, social media buzz about the campaign, etc. The State of Video in 2016.

Video 48
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21 Ways To Market Your Small Business On A Shoestring Budget

crowdSPRING Blog

Don’t try too hard to “go viral” and above all, obey the law. Guerrilla marketing is a little risky, but the risk should be in the success or failure of the campaign and not in running afoul of the law. This helps you create content and marketing campaigns that speak more effectively to them. Next steps.

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21 Ways To Market Your Small Business On A Shoestring Budget

crowdSPRING Blog

Don’t try too hard to “go viral” and above all, obey the law. Guerrilla marketing is a little risky, but the risk should be in the success or failure of the campaign and not in running afoul of the law. This helps you create content and marketing campaigns that speak more effectively to them. Next steps.

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How to Start a Fulfillment by Amazon (FBA) Business—and Get it Right

Up and Running

This will increase your clickthrough rate, giving you more chances to make a sale, but it’s also going to increase your relevance to the Amazon search engine spiders, helping you to increase your rankings on the category pages. It’s just a slower process than outsourcing the campaign to an actual launch service.

PPC 60
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5 Insights from Every Speaker of ConversionXL Live 2016

ConversionXL

Underlines improve clickthrough on Bing for both algorithmic results and ads (so more revenue) and improve time to successful click (better UX). You have three parameters: medium, source, campaign name. Increase virality –> decrease eCPA. If you thought it was meh and it was a breakthrough, it’s highly valuable.