Steve Blank
MAY 19, 2015
Equally important their VP of Marketing had brilliantly executed a stream of social media campaigns (Facebook likes and partnerships, email campaigns, etc.) Their content was topical, targeted and refreshed daily. to drive traffic to their site, which they then turned into ad revenue.
Steve Blank
DECEMBER 11, 2020
Conversely, the things you measure well, with easily understood and visible metrics, tend to improve without much extra push. Misinformation Warfare : Disinformation campaigns designed to influence large numbers of people in subtle ways will likely be a mainstay of future conflict. More like a surgical strike. 1 is measurement.
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Steve Blank
JUNE 12, 2020
And conversely show our sponsors in the Department of Defense and Intelligence community that civilian students can make a meaningful contribution to problem understanding and rapid prototyping of solutions to real-world problems. Team Election Watch – Open Source Tool to Track Political Influence Campaigns.
Steve Blank
MAY 1, 2015
But in her own family, at the dinner table, she would read a book while everybody else was conversing. Because following the conversation when multiple people were talking around her was impossible. And pivoted to a mobile application that transcribes group conversations using speech-recognition technologies.
Steve Blank
APRIL 15, 2011
So during the week they ran more hands-on user testing, A/B tests, landing page conversion tests, and bought Google Adwords. They also increased their daily campaign budget to $20.00. Last week we asked the PersonalLibraries team: are there enough customers to make this a business? The results were not impressive. per click!
Steve Blank
APRIL 5, 2017
For example, to outflank a competitor who had faster products, Intel moved the conversation about microprocessors away from speed and technology to create a valued brand. They created the “Intel Inside” campaign.
Steve Blank
NOVEMBER 27, 2020
The purple box in the middle is where the Joint Chiefs of Staff – and General Fenzel’s group — help develop the National Military Strategy (NMS), Joint Strategic Campaign Plan (JSCP), Joint Military Net Assessment (JMNA) and the Capstone Concept for Joint Operations (CCJO). The commander was on leave.
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