UGC Strategies to Boost Your Brand
Women Entrepreneurs Can
SEPTEMBER 6, 2020
John Doerr of Silicon Valley Venture Capitalist’s calls it the “next wave of the web.” User-generated videos have enormous potential for sharing and to go viral. The following Pamper’s “ Love, Sleep, and Play ” campaign included curated UGC videos from real moms of their babies. Social media-fuelled the rise of the UGC.
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