ConversionXL

MAY 3, 2017

On the surface, Facebook campaigns have 3 components: Audiences. 3 components of Facebook Campaigns. Customer segmentation is an old trick in the marketing book. According to Direct Marketing Association , 77% of ROI is attributed to segmented, targeted, and triggered campaigns. Your goal is retention.

San Jose 133

San Jose Customer Database Campaign 133

Duct Tape Marketing

NOVEMBER 17, 2022

Kip and Keion share their marketing expertise unfiltered in the details, the truth, and nobody tells it. In fact, a recent episode, they titled Half Baked Marketing Ideas, they Got Down In The Weeds, talked about some outside of the box campaigns with real businesses. Retention is really important. But I, you're right.

Differentiation 71

Differentiation Sales Cycle Audio Networking 71

YoungUpstarts

DECEMBER 7, 2017

In this article, I’ll show you what triggered marketing is, as well as a live example of triggered marketing. I’ll also discuss some of the emotions that can be used to carry out triggered marketing, plus four important steps in building an effective triggered marketing campaign. Closure is important.

Marketing 124

Marketing Analytics Campaign Email 124

ConversionXL

JULY 11, 2016

Compared to earlier tv-branding campaigns today, memory allocation is scattered across multiple devices and activities at a time. Amy Harrisson – The Science of Screenwriting for Online Marketers and Copywriters. Marie Polli – Taking Your Customers on a Journey That Matches Their Expectations. Retarget and measure!

PPC 48

PPC Analytics Video Non-Compete 48

Lightspeed Venture Partners

DECEMBER 3, 2010

After users take a style quiz to assess their profile, they are shown a selection of shoes, bags and accessories that have been specifically chosen to match their taste. Competition shifts from user acquisition to user retention. Today many e-commerce and subscription companies are growing very quickly through smart marketing.

Internet 114

Internet eCommerce Advertising Flash 114