Campaign New York Partner SEM 
VC Cafe
SEPTEMBER 27, 2010
The startup Tracx , which provides a SaaS solution for tracking and managing marketing campaign on social networks, has received an undisclosed investment from Israeli angel Zohar Gilon. million in a second round led by previous backer Genesis Partners and joined by T-Venture , the venture capital company of Deutsche Telekom.
Both Sides of the Table
MAY 15, 2010
Next Wednesday we’ll have Dana Settle of Greycroft Partners, a New York / LA early-stage venture capital fund. Invidi is based in New York and founded in 2000. Following several completed advertising campaigns, Ad.ly Current publishers include Kim Kardashian, Mandy Moore, Deepak Chopra, and Newsweek.
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This is going to be BIG.
FEBRUARY 26, 2010
Online Marketing Director, Knewton - New York, NY "I am 15. Knewton's Online Marketing Director is the key partner to the VP, Online Marketing and is responsible for helping the team drive customer acquisition and revenue growth through SEM (paid search), SEO, Affiliate Marketing, and Email.
Startup Lessons Learned
MARCH 13, 2009
Announce a new product, start its PR campaign, and engage in buzz marketing activities. Marketing launch) Make a new product available to customers in the general public. Establish credibility with potential partners. New York Times, Wall Street Journal, CNN, the works. Do some Customer Development instead.
Both Sides of the Table
FEBRUARY 21, 2010
By now we all know that the largest part of the online spend has been SEM (search engine marketing) where people buy CPC (cost per click) links to display alongside the “organic&# search results in the search engine. We have run very successful campaigns by brands such as Sony, NBC, Microsoft, Universal, Clicker and others.
mashable.com
MAY 28, 2010
Contact Us Submit News Contact Us Write for Us Spark of Genius Series Mashable | The Social Media Guide Business Mashable on Facebook Join Us! Frances McInnis is a journalist and crossword enthusiast based in New York City. GE Campaign Turns YouTube Videos and. But don't take my word for it.
Occam's Razor
JULY 1, 2008
There is perhaps no challenge greater than tracking offline impact of your online presence (campaigns or other activity). Your head is sore from banging it to get funding for a new CMS. Your hair is thinning from repeatedly trying to get funding for online campaigns. It is perhaps one of the last few complex nuts left to crack.
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