Startup Lessons Learned

AUGUST 24, 2009

Mass blasts of information are ineffective, because the broadcast channels are suffering from information overload (even in social media). Test-marketing is now easier than ever before, thanks to leveraged distribution channels like AdWords and Facebook. There are too many products clamoring for attention. 12comments: Dougvs said.

San Francisco 113

San Francisco Lean Technical Review Distribution 113

Startup Lessons Learned

APRIL 14, 2009

Instead, each potential customer has to go through a self-serve process of signing up and paying money. Because they have no presence in the market, they have to find distribution channels to bring in customers. But in the meantime, by iterating on their product with customers, they have a chance to get there on their own.

Customer 167

Customer San Francisco Lean Hockey Stick 167

Startup Lessons Learned

JUNE 5, 2009

She has a separate team, with its own culture and office, and a mandate straight from top management to innovate without regard to the company’s historic products, channels, or supply chain. The Entrepreneur’s Guide to Customer Development ► June (3) What is a startup? So far, so good. Expo SF (May. .

San Francisco 102

San Francisco Lean Continuous Deployment Startup 102

Startup Lessons Learned

APRIL 26, 2009

But I want to talk about a different kind of leverage, the kind that you can get in product development. Its a key lean startup concept. So we tried to craft a strategy that would give us the product development leverage we needed to serve all customers. Leveraged distribution channels. Expo SF (May.

Product Development 88

Product Development Developer San Francisco Product 88

Startup Lessons Learned

MARCH 4, 2009

, it seemed time to return to the subject of investigating who my customers are. Today, Id like to spend some time on two techniques: the problem presentation and learning what channels of information reach customers. But beyond the obvious, its also important to know where customers go to get answers to pressing questions.

San Francisco 68

San Francisco Lean Continuous Deployment DC 68

Startup Lessons Learned

AUGUST 16, 2010

First, SlideShare is a fantastic product (that I use on a regular basis) and an impressive company example of Lean Startup practices in action. Second, their story illustrates a key Lean Startup idea: proving the business in micro-scale. Early this year, SlideShare launched custom channels. That is customer development.

San Francisco 167

San Francisco Lean Analytics Continuous Deployment 167

Startup Lessons Learned

MARCH 31, 2009

Lessons Learned by Eric Ries Tuesday, March 31, 2009 The Lean Startup workshop coming soon I am currently gearing up for my talk tomorrow at the Web 2.0 As you can tell from recent posts, Ive been experimenting with different formats and channels to try and find the best way to help. The Lean Startup Intensive is tomorrow at Web 2.0.

Lean 68

Lean San Francisco Continuous Deployment DC 68

Startup Lessons Learned

SEPTEMBER 19, 2009

Its actually part of a lean startup story. Recently, hes been engaged in a customer validation exercise around a new concept for a political action-oriented social network. For more on his lean startup journey, you can take a look at this slide presentation. Its actually part of a lean startup story.

San Francisco 150

San Francisco Founder DC Washington 150

Startup Lessons Learned

SEPTEMBER 15, 2009

I promised to post the slides for my highly abbreviated version of the lean startup presentation, so here they are. 2009 09 08 The Lean Startup Gov 2.0 g2s The very abbreviated version of Customer Development (channeling Steve Blank ). dhinchcliffe : Lean startups go faster. I was thrilled to be included.

San Francisco 92

San Francisco DC Washington Lean 92

Startup Lessons Learned

OCTOBER 7, 2008

The App Store is a channel for customer acquisition. As the channel gets more and more crowded, just launching an app in the store is getting worse and worse as a strategy for each new entrant. On the web, we have many of these channels: SEM, SEO, world of mouth, PR and viral. Expo SF (May. . Expo SF (May.

San Francisco 68

San Francisco Lean Retention SEM 68

Startup Lessons Learned

JANUARY 11, 2009

Those who have tried to build apps that exist just as glorified landing pages or marketing channels have generally failed. And, most importantly, you have several reliable communciation channels to talk to them including including email, profile notifications, feed items and status messages. Expo SF (May. . Expo SF (May.

San Francisco 68

San Francisco Social Network Lean Continuous Deployment 68

Startup Lessons Learned

JULY 31, 2009

Maybe location-specific "channels"? The Entrepreneur’s Guide to Customer Development ► June (3) What is a startup? The Lean Startup Intensive is tomorrow at Web 2.0. Case Study: Continuous deployment makes releases n. July 31, 2009 11:16 AM BillSeitz said. Does this scale in any way?

San Francisco 68

San Francisco Lean Startup Continuous Deployment 68

Startup Lessons Learned

MARCH 13, 2009

Again, its critical to focus your marketing launch on those publications, venues, and channels that your potential partners are paying attention to. Do some Customer Development instead. Dont chicken out and do a closed beta; get real customers in through real renewable channels. Help you raise money. Dont scale.

San Francisco 168

San Francisco PR Lean Early Stage 168

Startup Lessons Learned

SEPTEMBER 18, 2008

There are other models, in other distribution channels. As the AppStore becomes increasingly saturated one of the goals of the socialDeck platform is to create an alternative distribution channel -- a way to drive installs of casual games outside of the AppStore oligopoly. The Lean Startup Intensive is tomorrow at Web 2.0.

Distribution 74

Distribution San Francisco Lean Continuous Deployment 74

Startup Lessons Learned

DECEMBER 14, 2009

Each of these four currencies represents a way for a customer to “pay&# for services from a company. A great product enables customers, developers, partners, and even competitors to exchange their unique currencies in combinations that lead to financial success for the company that organizes them.

Customer 156

Customer San Francisco Viral Lean 156

Startup Lessons Learned

MARCH 24, 2009

This starts a downward spiral: as more and more apps become indistinguishable, they send out more and more notifications, which leads to increasing fatigue on the part of customers. As notification channels get stuffed full of these messages, customers tune them out (or platforms have to put in place dramatic limits on access).

Metrics 88

Metrics San Francisco Lean Viral 88

Startup Lessons Learned

NOVEMBER 22, 2008

Lessons Learned by Eric Ries Saturday, November 22, 2008 Net Promoter Score: an operational tool to measure customer satisfaction Ive mentioned Net Promoter Score (NPS) in a few previous posts, but havent had a chance to describe it in detail yet. Use whatever communication channel you normally rely on for notifying your customers.

.Net 158

.Net Operations San Francisco Lean 158

Startup Lessons Learned

FEBRUARY 12, 2009

In fact, you cant go through traditional channels at all. The Entrepreneur’s Guide to Customer Development ► June (3) What is a startup? The Lean Startup Intensive is tomorrow at Web 2.0. Case Study: Continuous deployment makes releases n. Expo SF (May. . Expo SF (May.

San Francisco 89

San Francisco Continuous Deployment Ruby Lean 89

Startup Lessons Learned

SEPTEMBER 11, 2009

Most normal customers – even among early adopters - do not pay attention to the trolls. They are largely invisible in the normal channels where customer service and community management pays attention. I agree that listening and communicating is a key to success, but customer development can only do so much.

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Community Management Lean Software Review 158