Steve Blank

MAY 9, 2017

the wave of semiconductor startups in the 1960’s/70’s, the emergence of Venture Capital as a professional industry, the personal computer revolution in 1980’s, the rise of the Internet in the 1990’s and finally. Venture Capital used to be a tight club clustered around formal firms located in Silicon Valley, Boston, and New York.

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Steve Blank

MARCH 5, 2015

Starting this Monday, March 9 th 4-6pm Pacific Time I’ll be on the radio hosting the Bay Area Ventures program on Sirius XM radio Channel 111 – the Wharton Business Radio Channel. Mark your calendar for 4-6pm Pacific Time on Sirius XM Radio Channel 111 : March 9 th. Oren Jacob – CEO ToyTalk. April 27 th.

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Steve Blank

NOVEMBER 2, 2009

For those of you who have been following the discussion, a Lean Startup is Eric Ries ’s description of the intersection of Customer Development , Agile Development and if available, open platforms and open source. The Customer Development process (and the Lean Startup) is one way to do that.

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Steve Blank

MARCH 19, 2009

Now with a new infusion of $8 million dollars of venture capital, SuperMac had been resurrected from the dead and was attempting to restart. They sold their product through the computer retail channel, something I knew nothing about. They sold to a set of customers I knew nothing about.

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Steve Blank

JANUARY 21, 2016

And going for crowdfunding before you do customer discovery with customers can lock you into the wrong idea too early. These topics were the focus of interviews with the latest guests on Entrepreneurs are Everywhere , my radio show on SiriusXM Channel 111 (airing weekly Thursdays at 1 pm Pacific, 4 pm Eastern).

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The Next Web

DECEMBER 30, 2012

How to Build a Startup (EP245) by Steve Blank: You’ll learn the key steps of the Customer Development process. How to identify and engage the first customers for your product, and how to gather, evaluate and use their feedback to make your product, marketing and business model far stronger. Codecademy. Khan Academy.

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SoCal CTO

JUNE 9, 2010

Draw Your Ideas - A VC : Venture Capital and Technology , May 16, 2010 I saw Jack Dorsey give this talk at The 99% Conference last month. The Yin and Yang of Product and Engineering - A VC : Venture Capital and Technology , May 22, 2010 For a tech company, product and engineering are the heart and soul of the business.

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Steve Blank

SEPTEMBER 17, 2009

This post describes a solution – the Customer Development Model. In future posts I’ll describe how Eric Ries and the Lean Startup concept provide the equivalent model for product development activities inside the building and neatly integrates customer and agile development.

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Steve Blank

SEPTEMBER 10, 2009

In future posts I’ll describe how Eric Ries and the Lean Startup concept provided the equivalent model for product development activities inside the building and neatly integrates customer and agile development. End result? If they had done this, there would have been zero dollars in sales. .

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Steve Blank

OCTOBER 12, 2009

Intelligence As I leafed through the Cray sales material, a glossy magazine with the headline Cray Channels jumped out of the pile. The articles described the applications these users depended on and featured interviews with their most important customers. Cray Channels was describing my market, applications and customers for me.

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Steve Blank

APRIL 20, 2009

Berkeley Haas Business School was courageous enough to give me a forum teach the Customer Development Methodology. And since there was no Venture Capital in the 1950′s/’60′s where was the money coming from? I’ll stop channeling James Burke now. Why was it occurring here? to do that.

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Steve Blank

JULY 2, 2009

To an entrepreneur, being asked to join a venture firm with an Entrepreneur-in-Residence title means you have been tapped on the shoulder by the VC gods. The CDROM content business in the early 1990’s was one of the many of the long line of venture capital fads. We understood none of this. More detail in future posts.

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Steve Blank

FEBRUARY 10, 2016

Funding challenges and other issues founders face in the early days of starting up were the focus of interviews with the latest guests on Entrepreneurs are Everywhere , my radio show on SiriusXM Channel 111 (airing weekly Thursdays at 1 pm Pacific, 4 pm Eastern). Tune in Thursday at 1 pm PT, 4 pm ET on Sirius XM Channel 111.

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Steve Blank

APRIL 9, 2009

Five Easy Pieces – The Marketing Mission After a few months of talking to customers , talking to our channel and working with sales we defined the marketing Mission (our job) was to: Help Sales deliver $25 million in sales with a 45% gross margin. Two paragraphs, Five bullets. It didn’t take more.

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Steve Blank

APRIL 30, 2009

SuperMac sold our graphic boards for the Macintosh through multiple distribution channels: direct sales to major accounts, national chains, independent rep firms, etc. But the computer retail channel was a large part of our sales. Or blame my MarCom department who approved it.

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Steve Blank

DECEMBER 7, 2009

Customer Development We were starting Epiphany, my last company. I was out and about in Silicon Valley doing what I would now call Customer Discovery trying to understand how marketing departments in large corporations worked. This is more challengine than it appears, and method of insulation is supporting varied input channels.

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Steve Blank

JUNE 11, 2013

A seed round can come from friends, family, Kickstarter, angels – and most importantly, early customers. These sources are a lot more forgiving of iterations and pivots than later-stage venture-capital funds. In times of unlimited cash (internet bubbles, frothy venture climates) you can fix your mistakes by burning more dollars.

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Steve Blank

AUGUST 5, 2010

Consumer Internet investing seems to have split off from traditional Venture Capital, and is creating a new category of VC’s: Lean VC’s. I think you can blame Customer and Agile Development for a small part of it. Electron-based Venture Capital. Here’s why.

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Steve Blank

OCTOBER 8, 2009

Marketing is Heard From Engineering was discussing how sophisticated the graphics portion of our computer should be, debating cost and time-to-market tradeoffs of arcane details such as double-buffering, 24 versus 32-bits of color, alpha channels, etc. Customer development isn’t just for [.] Getting out of the building.

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Steve Blank

MAY 7, 2009

I finally understood how valuable these contests can be for students in cities or countries without a venture capital or entrepreneurial infrastructure. And even if they did – customers don’t ask to see your business plan. to compete. I was simply confused about what a plan was for.

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Steve Blank

MARCH 19, 2009

I wanted to understand how customers bought our products. I knew we were selling through a multi-level indirect sales channel. That’s a mouthful to say that our sales people didn’t sell our products directly to a customer. Market messages to indirect sales channels are just like that. The result is usually hilarious.

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Steve Blank

FEBRUARY 16, 2012

When venture capital teamed up with technology entrepreneurs in the 1960’s they brought with them the canonical MBA planning tool – the business plan. This makes sense in a company where your customers, channel and competition are known. Business Plan vs. Business Model + Customer Development.

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Up and Running

MAY 23, 2016

In the tactics section, list your sales channels and describe how you will be selling your products. Also, make a bullet list of the marketing activities that will drive customers to your door. venture capital. You might also get immediate access to channels that might have otherwise taken years to break into.

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Steve Blank

JULY 16, 2009

Steve I have to tell you some bad news, I just showed our potential channel partners and customers a few completed pieces of the games we had. Customer Development There was nothing wrong about Rocket Science having a vision radically different than the conventional wisdom. They think the games stink.”

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Steve Blank

JUNE 11, 2013

A seed round can come from friends, family, Kickstarter, angels – and most importantly, early customers. These sources are a lot more forgiving of iterations and pivots than later-stage venture-capital funds. In times of unlimited cash (internet bubbles, frothy venture climates) you can fix your mistakes by burning more dollars.

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Steve Blank

JULY 13, 2009

Not being able to hear negative customer input is an extremely bad idea. Out of the Ashes A few of the key tenets of Customer Development , came from the ashes. The Customer Validation lesson of, “no formal launch until you have early sales validating the product and sales process&# was also born here.

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Steve Blank

DECEMBER 7, 2010

If you’ve read any of my previous posts, you know I believe that: 1) a product is just a part of a startup, but understanding customers, channel, pricing, etc. are what make it a business, 2) business plans are fine for large companies where there is an existing market, existing product and existing customers.

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SoCal CTO

FEBRUARY 2, 2011

There's a lot out there around Customer Development - read Steve Blank : Entrepreneurship as a Science – The Business Model/Customer Development Stack - Steve Blank , October 25, 2010 Checklists for Chaos, The Path to Success - Steve Blank , October 28, 2010 and reading about Lean, MVPs, etc. is a requirement.

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Steve Blank

APRIL 2, 2009

press and use it to generate end user demand and then drive that demand into our sales channel. Getting B-52s through the Soviet Air Defense System Startup Ethics: Albatross or Essential? Reply SuperMac War Story 6: Building The Killer Team – Mission, Intent and Values « Steve Blank , on April 9, 2009 at 5:02 am Said: [.]

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Steve Blank

MAY 22, 2009

Reply steveblank , on May 22, 2009 at 2:39 pm Said: Morteza, The comments about “ignore this post&# were meant that if your sales channel is the web you rarely go to trade shows. You are correct all channels, web or otherwise, need to generate awareness and leads. What didn’t? Go to trade shows like it matters.

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Steve Blank

MAY 11, 2009

Since we had gotten out of the software business when we came out of Chapter 11 , and our sales channel didn’t know what to do with software, we licensed ReelTime to Adobe. But you probably never heard of ReelTime. You may know it by its final name. It was fun watching it happen.

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www.vccafe.com

MARCH 11, 2013

Venture Capital Cafe > Startup Resources (Updated Mar 2013). Steve Blank on Lean Customer Development. Boilerplate Venture Funding Documents. National Venture Capital Association â?? Raising Venture Capital. Venture Hacks equity section. About VC Cafe. VC & Startup Resources.

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Both Sides of the Table

MARCH 11, 2011

He wanted to build direct customer relationships to get product feedback but only 2% of customers would ever return their registration cards. So when he saw the browser it instantly dawned on him that this would be the greatest customer development tool ever. The Wedding Channel. Shopping.com. Commission Junction.

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Startup Lessons Learned

OCTOBER 4, 2008

He serves on the advisory board of a number of technology startups, and has worked as a consultant to a number of startups, companies, and venture capital firms. The Entrepreneur’s Guide to Customer Development ► June (3) What is a startup? No departments The Five Whys for Startups (for Harvard Business R.

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Up and Running

NOVEMBER 10, 2015

Your customer. The sales channels you will use to reach your target customers. It’s structured around a model that Steve has become famous for—the Customer Development Process. It’s particularly good if you’re interested in venture capital funding and angel investment. The problem you are solving.

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Steve Blank

MAY 18, 2009

And they have channeled all this into whatever activity they could find outside of their home – sports, business, or …entrepreneurship. But a small percentage, whose brain chemistry and wiring is set for resilience, come out of this with a compulsive, relentless and tenacious drive to succeed. Let me know what you think.

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Steve Blank

JUNE 8, 2009

In the last three posts, we drew the relationship of market risk and invention risk with vertical markets and pointed out verticals where customer development would be useful. In contrast to simply executing your business plan, the Customer Development process is built on low-cost and continuous learning and iterating.

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