Channel eCommerce IP SEO 
TechEmpower
JULY 24, 2023
Do you have legal (Founder Agreement, IP, etc.) What channels will you use (e.g., Ads, Viral/Social, SEO)? eCommerce Does your startup run on a subscription model? SEO Support Will URLs and page content need to be properly formed for SEO? What back-end support for SEO is needed? Free trials?
ConversionXL
FEBRUARY 19, 2016
You’d think conversion optimization and SEO should play together nicely, right? There are issues that I’ve heard marketers bring up where there can be a conflict between CRO and SEO. In addition, in silo’d teams or with limited budgets, there can be tradeoffs and decisions to be made between investing in CRO or SEO.
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Occam's Razor
SEPTEMBER 20, 2010
That little bit of extra intent, when compared to other visitor segments, is the reason that conversion numbers (on ecommerce or non-ecommerce sites) for clean direct traffic usually look like these. We use redirects / vanity urls in our multi-channel campaigns , in our display or search campaigns or even just for the heck of it.
ConversionXL
SEPTEMBER 4, 2019
This post delivers baseline technical knowledge about PWAs and focuses on aspects—like UX, SEO, and analytics—that most affect marketing teams. Browse a fashionable ecommerce store (demo). news sites) rather than the more dynamic pages found on, for example, ecommerce sites. It’s easy to break SEO. What are PWAs?
Austin Startup
MARCH 26, 2019
How will you take advantage of SEO and SEM? They will be your best friend when things go unexpectedly wrong with the channel or when something breaks. More mature DTC brands are finding success with a broad range of marketing channels?—?paid When is the right time to diversify your sales channel mix?
Occam's Razor
JANUARY 28, 2013
Shopbop: (Luxury) Ecommerce and Branding Done Right! They use geo/ip to work out where I am. A really nice way to do a multi-channel strategy. Not just the online + offline part (though they all want multi-channel desperately), but the whole cart experience. Shopbop: (Luxury) Ecommerce and Branding Done Right!
ConversionXL
JANUARY 22, 2020
Are you running an ecommerce site with discounts for specific campaigns? There are limitations to identifying a visitor’s location based on their IP address. For others, the location-based IP is simply inaccurate, especially if you’re going as granular as a visitor’s city. Simo Ahava’s recommendation is IP Geolocation.
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